Today we’d like to introduce you to Addison Beckner.
Hi Addison, so excited to have you on the platform. So before we get into questions about your work-life, maybe you can bring our readers up to speed on your story and how you got to where you are today?
My journey has always been a blend of creativity, hustle, and curiosity. I go by Booskie, and I’m a graphic designer, business owner of BooskieProduction, and college student at CSUDH, all based here in LA.
Ever since I was young, I’ve been drawn to visuals. Art, branding, storytelling, anything that communicates energy and emotion through imagery sound or system. I was named gifted in arts at a young age and was always involved. I was enrolled in Otis art college in middle school. Later in life I started doing design projects for friends, making custom stickers in Highschool, slowly leveling up my skills and building my own style, mixing bold elements of art with intentional meaning. Soon I realized I could create more with the tools I have.
Eventually, I launched my own creative brand when I turned 18 and started working with artists, musicians, and entrepreneurs to help bring their visions to life. Whether that’s through visuals like logos or cover art, marketing campaigns, or even ideas that don’t exist yet. I created clothing, accessories, bags, stickers, logos, graphics for flyers/events and a lot more.
I like to think of myself as someone who doesn’t wait around for permission. I call myself the “Everything Man” because I genuinely feel I can help accomplish anything. If something needs to get done, I figure out how to do it. That mindset led me to work on all kinds of things, from brand identity and social media design to AI content and even launching our newest project like Camp Pain TV with the Camp Pain collective, a vlog style series that captures the lifestyle and raw creativity of my crew.
Along the way, I’ve realized that being a creative in LA isn’t just about talent… it’s about momentum, collaboration, and being tapped in with people who are just as passionate as you are. I learned that I cant do it alone and I must engage myself with those people that have the tools that I dont. I’m constantly learning, building, and evolving.
At the same time, I’m still a student, both in school ant Dominguez Hills and in life. Balancing business with education has taught me how to manage time, energy, and priorities in a way that serves my long-term vision. I take pride in being hands on. Whether I’m helping run a kids’ summer camp, designing a merch drop, or planning out a creative rollout for a new artist, I show up fully.
Right now, my focus is on scaling everything I’ve built. Expanding BooskieProduction, growing Camp Pain, and finding new ways to merge art, tech, and lifestyle into something fresh and disruptive. I’m big on real-world impact and storytelling that matters. I want the people watching and working with me to feel something bigger than just a service.
I want them to feel connected, seen, and inspired to do their own thing too.
Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
There have definitely been plenty of ups and downs. One of the biggest challenges early on was just access. I didn’t always have the best equipment, the right software, or even the connections to get certain opportunities. I had to figure a lot of things out on my own. That meant watching hours of tutorials, going through trial and error with different programs, and learning how to make something out of nothing. When you’re a young creative, especially trying to run a business while still in school, there’s always this pressure to prove yourself. Not just to clients, but to yourself.
I’m incredibly grateful for the help I’ve received along the way. Some of the equipment I use today was gifted to me over the years. Big shoutout to VRTdood and Anthony for mentoring me on camera work and really taking me under their wing. The first iPad I used to design on was a gift from my mom, and the one I use now came from my brother and my grandma. Those gifts helped me take what I had in my head and bring it to life.
Time and energy have also been big struggles. Being a student, a business owner, and trying to stay creatively inspired is no easy mix. There were days where I felt completely burned out, juggling client projects, school deadlines, and still trying to find time for my own ideas and growth. It’s easy to feel stretched thin when you’re doing so much, but that’s also why I started calling myself the “Everything Man.” Not because I think I can do it all perfectly, but because I’m always willing to try, to mess up, and to keep getting better.
Another challenge was learning how to trust people. At first, I wanted to do everything by myself. It wasn’t about ego. I just didn’t think anyone else would care as much as I did. But over time, I realized that collaboration is necessary. I started connecting with other creatives who had different skills and perspectives. That changed everything. It taught me that growth comes when you stop trying to control every part and start building with people who complement your vision.
One of the toughest things in the beginning was figuring out my value. I remember doing full design projects like logos, cover art, even full brand kits, and not charging a single dollar. It wasn’t because I thought the work didn’t matter. It was because I wasn’t sure if I was ready yet. I would see other designers and creators and think, “They’re the real pros. I’m just figuring it out.” Even though I was putting in the time and producing quality work, I still had that quiet voice in my head saying I wasn’t official enough to get paid for it.
Imposter syndrome had me constantly questioning myself. I would undercharge or take on projects for free just to avoid the uncomfortable part of talking about money. But eventually, I realized that mindset wasn’t sustainable. Not mentally, not creatively, and definitely not financially. People were reaching out to me because they saw something in my work. They believed in my eye and my ability to execute. I had to learn to see that same value in myself.
Alright, so let’s switch gears a bit and talk business. What should we know about your work?
I do a little bit of everything, but at the core, I’m a creative director, graphic designer, and someone who brings ideas to life. Through my brand BooskieProduction, I work with artists, musicians, entrepreneurs, and all kinds of creatives to turn raw ideas into strong visuals and meaningful experiences. I specialize in branding, cover art, logos, digital content, rollout strategies, and creative direction. But even more than that, I specialize in vision. People come to me when they have something in mind they can’t fully express, and I help shape it into something real, powerful, and unforgettable.
What I’m most proud of is the growth of BooskieProduction. It started with me designing on an iPad, doing small projects for friends, learning on the fly, and putting in the hours because I loved it. Over time, it grew into something much bigger than I expected. My work has reached people across the country and even internationally. I’ve had the chance to collaborate with musicians, business owners, youth camps, and more. Watching something I built from the ground up gain recognition and real impact is something I’ll always be proud of.
I’m known for being versatile, creative, and locked in. I bring high energy and high quality to every project. What sets me apart is that I don’t just deliver visuals, I deliver full creative experiences. I put meaning and intention behind every design. Whether it’s a logo or a full campaign, I focus on how it makes people feel and what message it sends.
Another thing that makes me different is how I approach the creative process. I call myself the “Everything Man” because I am always learning and adapting. I’ve taught myself how to work across clothing, design, video and photography , sound, AI and tech integration, and even youth programming. I never limit myself to one role or one title. I step into whatever position the current project needs and bring value from every angle.
At the end of the day, everything I do is about connection. Whether it’s helping a brand tell its story, creating a vibe people can feel, or inspiring others to build something of their own, my goal is always to create work that resonates on a deeper level. That’s what keeps me going, and that’s what drives BooskieProduction forward.
Can you talk to us about how you think about risk?
I definitely see myself as a risk-taker, but not in a reckless way. I look at risk as something necessary for growth. You can’t build anything meaningful without stepping into the unknown at some point. Every creative move, every new project, and every time I decided to bet on myself instead of playing it safe has involved some kind of risk. But I’ve learned that if you wait for the perfect moment, you might never move forward at all.
One of the biggest risks I took was starting BooskieProduction while I was still figuring things out. I launched it without a full team, without the most expensive equipment, and without a detailed plan. All I had was vision, drive, and the belief that I could make something out of what I had. I knew if I waited for everything to be perfect, I might never take that first step. That decision to start early ended up being one of the best I’ve made.
Another risk was putting myself out there and promoting my own work. Showing up online, charging for my creativity, and calling myself a professional felt uncomfortable at first, especially while I was still battling imposter syndrome. But I realized that staying quiet and playing small wasn’t helping me grow. If I wanted to be seen and respected, I had to put my name on my work and own it fully.
I also take creative risks all the time. I try new styles, explore unfamiliar tools, and say yes to projects I’ve never done before just to see what I’m capable of. Anytime I had a money Idea it was a “risk” from cleaning cars to selling my own merch. Sometimes it works out. Other times I have to pivot. But I always learn something valuable in the process.
To me, risk is part of the journey. You can’t expect big rewards without taking bold steps. I would rather try something new and fail than stay in the same place doing what feels safe. That mindset keeps me growing as a creative, as a business owner, and as a person.
Pricing:
- Logo Design: $150 – Includes 2 concepts, 2 revisions, and final files in multiple formats
- Cover Art & Flyers: $75 to $100 for music cover art, event flyers, or promotional graphics; optimized for print and digital platforms
- Creative Direction & Strategy: Pricing is custom depending on the project Includes mood boards, visual planning, and rollout strategy
- Video Editing (Reels / Vlogs / Visual Promos): Starting at $150 – Includes color grading, music syncing, and custom transitions
- Photography / Visual Shoots: Rates vary depending on project, location, and equipment needs
Contact Info:
- Website: Currently down.
- Instagram: https://www.instagram.com/booskieproduction?igsh=NTc4MTIwNjQ2YQ%3D%3D&utm_source=qr
Image Credits
My Girlfriend
