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Check Out Alexander Deeds’s Story

Today we’d like to introduce you to Alexander Deeds

Hi Alexander, thanks for sharing your story with us. To start, maybe you can tell our readers some of your backstory.
I grew up in Miami, FL, where I fell in love with editing and filmmaking. Before then, I loved drawing, writing my own comic books, and sculpting little figurines, but with film I found a passion that could combine them all together. I made a feature film my senior year of high-school, and several shorts and music videos while studying film at the University of New Mexico. I met some of my closest friends and collaborators there, and we all made the move to Los Angeles – where we still work together today. Once in LA, I won an internship at the movie trailer company Refinery Creative, and fell in love with the art of editing trailers. Thanks to my incredible mentors, I was able to quickly move up the ladder and became a full-fledged editor by the end of my first year. I still edit movie trailers today, and it has provided me with the means to write and produce my own independent films.

Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
Thanks to my circle of family and friends, I’ve been able to handle the challenges that have come my way these past few years. Of course, the entertainment industry has gone through immense change, and both of my creative passions (making films and editing trailers) have taken their hits. But all I can do is try to control what’s within my control, and be willing to adapt to whatever may come.

Alright, so let’s switch gears a bit and talk business. What should we know about your work?
As a director, my favorite thing is when an audience collectively screams, gasps, or laughs at the exact right moment during my films. It’s the best feeling, and I’ve been chasing that high ever since I made my first video for a 10th grade English project. I’m proud to say that my films have gotten more confident these past few years. I find that I’m more comfortable letting quiet moments play out, and letting the camera sit without overly-relying on myself as the editor, adding unnecessary cuts. I’m working to further improve on my next project, which will also be a feature length heist/horror film.

In the world of movie trailers, I’ve been lucky enough to work with some of the best creatives in the industry – and not just fellow editors. I collaborate with producers, copy writers, GFX artists, sound mixers, and music supervisors who consistently push my work to the next level. When it comes to myself as the editor, I do a lot of playful, rhythmic editing, but can change the style depending on what’s appropriate for the story in a given genre. But one of my favorite things is, again, the more subtle trailers, creating a rhythm in a seemingly silent piece – and then pulling out the rug on the off-beat and taking the viewer on an unexpected ride.

With filmmaking and editing, I’ve found two sides of a coin that I love, and find that they each strengthen the other.

Alright, so to wrap up, is there anything else you’d like to share with us?
Regardless of what your calling is (creative or not), do yourself and your work a favor, and find mentors and collaborators to push you forward. As someone who is very comfortable keeping to himself, there have been countless times when I really didn’t want to let anyone else in. Plus, I wanted to retain one hundred percent control over every aspect of the work. But over the years I’ve learned that – to be the best filmmaker I can be – I’ve *had* to collaborate, and I’ve *had* to find mentors. If for no other reason than for them to point out where I could improve. I had to open myself up and not be so precious about what I make. That’s not to say that you stop listening to your own voice, and don’t lose what makes you unique just to fit in with the crowd. Find your people who share your sensibilities, and push each other to that next level. Where I am today is leagues ahead of where I was even a short time ago, and I wish the same for everyone else reading this.

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