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Check Out Danetra Moore’s Story

Today we’d like to introduce you to Danetra Moore.

Hi Danetra, we’re thrilled to have a chance to learn your story today. So, before we get into specifics, maybe you can briefly walk us through how you got to where you are today?
I’m originally from Stockton California, a Cali girl born and raised. I come from a musically inclined family. Everyone has musical talents all the way to my great grandparents. I started singing at about the age of two, that’s what I’m told. Lol, like most soulful singers, I grew up singing in church. At about the age of eight, I started writing and arranging songs. Although I grew up in church, I had an appreciation for all genres of music. I believe because of my appreciation for all genres, I was able to maintain my sound. Whether in choirs, at church, weddings or on stages, music was all around me. A few of my birthdays growing up were spent in the studio recording. Creating songs, melodies, harmonies and being able to articulate what I heard and record it was second nature to me because of my musical upbringing. In 2004, I moved to Atlanta, GA. That is where I blossomed from the little girl with the big voice to the professional background singer and artist, traveling around the world sharing my gift.

In 2012, I auditioned for a show called BET’s SUNDAY BEST. I placed top 3. The crazy thing is, this same show that I was now a contestant on, a few years before, I auditioned but I didn’t make it. Instead, I was offered a job as a professional background singer for the show and that was the start of my professional background singing career. I then became a background singer for the soulful legend, Angie Stone. I continued doing session work, writing and a lot of tv and award shows and then to sing background for soulful powerhouse, Ledisi. Around that time, my solo career as an artist started blossoming as well. Thankfully, I’ve always been blessed to sing background for artists that wanted me to shine and share my gift. Traveling around the world to countries where although they may not have spoken English, people would share with me that my voice touched them and uplifted them. Even as a little girl. This is still humbling to me to this day. I’m so grateful. While still being a professional background singer, I got signed to Tyscot records as a gospel artist in 2012. Although I was signed, I still traveled being a professional background singer and balancing being a signed artist. Doing both takes great skill.

I grew up singing all parts and leading so that definitely helped me later on when it came to my singing career. I love blending and being able to give an artist what they want, how they want it. Believe it or not I’m very shy. So, doing my 1 2 pop in the background as instructed, I love it. Lol. I don’t always have to be in the spotlight. In 2015, my debut album “Light in the dark” was released on a major gospel label. I titled my album, did my own track listing order, chose my own producers & either completely wrote or wrote on and arranged on every song accept for one out of twelve. My first single release from that album was “All I Can Do Is Pray”, which I wrote when I was like 15. During that time, I experienced lots of challenges even losing my sister two days before my birthday. Light in the dark wasn’t only a song for me but it was my life and still is. As my life’s journey continued, I realized that there were more things that I wanted to express musically and I wanted to be my authentic self. Everything that is for me that has my name on it, I can’t get by being someone else. That’s doing me and my creator a disservice. I wanted to share my story through music how I wanted and still inspire, uplift & encourage without the “GOSPEL ARTIST” label. I went on to pursue now my R & B solo artist career releasing several independent songs and visuals and still sing background for various sessions, shows and artists including Faith Evans and Jessie J.

In 2018, dealing with some life’s challenges, I found myself battling depression and uninspired. Out of that, I again found my light in the dark. I started my natural aromatherapy candle company, “My Creative Candle” for creatives. Understanding that our brains work differently, I wanted to offer a healthier alternative to the candles we normally use made with essential oils good for depression and anxiety. A candle line that when we lose our inspiration, light and creativity, it will give us inspiration through a flame. In 2019, My creative Candle launched in the official Grammy Swag bag. Since then, MCC has evolved so much in natural products for creatives, not just candles. No matter the product, I want to inspire creatives to find their light and create. You are not alone, someone understands you. Don’t stop and don’t be afraid to try another route. There’s more than one way to a destination. Although my route has changed from pursuing artistry to building my business, the destination is still the same, to inspire. Light in the dark is my life. Even with suddenly losing my dad recently, some days the light is dim, but I find it and keep going.

We all face challenges, but looking back would you describe it as a relatively smooth road?
My road, my path, my journey has definitely not been easy but one thing that I love about myself is my resilience. I love my ability to always find a way to make things happen. Life is about learning, loving, excepting you and becoming the best version of you. I encourage people to find something you love about yourself and celebrate it, especially when the road is rough.

Thanks for sharing that. So, maybe next you can tell us a bit more about your work?
I’m most known for being an artist and background singer however since starting My Creative Candle in 2018, I’m dedicated more than ever to my brand’s mission to offer natural lifestyle products curated for creatives. I’m very passionate about mental health and wellness for creatives. We’re actually more susceptible to depression and anxiety because of our ability to create from our pain to share with the world. We are able to heal, inspire and motivate. However, at the same time, our journey’s can be very lonely and overwhelming. It’s important for us to surround ourselves with people, places and things that uplift and inspire us. Things that we can connect to. Things that when we’ve given our all, these things that are created for us, can give back to us and help us be our best selves.

What do you like and dislike about the city?
I love most that Los Angeles is a place with endless possibilities. You find everything here. Businesses, restaurants, talent, entertainment, everything is in Los Angeles. I love hearing stories from people that moved here with nothing and within their first few days, they got the opportunity of a lifetime and their life was changed. That is so awesome and inspiring. One thing that I like least is that Los Angeles is big and small. Lol. Unfortunately because of that, I think if you’re not in, you’re not in. That can be discouraging for some people but don’t be afraid to stand on your own, do something different and march to the beat of your own drum. Create your own table, create your own lane.

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