An Inspired Chat with Logan Morgan of Beverly Hills

Logan Morgan shared their story and experiences with us recently and you can find our conversation below.

Good morning Logan , we’re so happy to have you here with us and we’d love to explore your story and how you think about life and legacy and so much more. So let’s start with a question we often ask: What’s more important to you—intelligence, energy, or integrity?
I think personally out of intelligence, energy, and integrity, the two that really stick out to me in life the most would be the energy you bring along with you but also the integrity you hold as well. The energy you bring into any room with you is important because it will truly show what you allow yourself to be filled with or what you may allow the world to take from you. If you’re constantly consuming and digesting negativity, allowing negative aspects consume your life, that will most likely be the energy you output through your own life. If you are a person more focused on positive consumption and goals you’ll tend to be the person that outputs more positive energy around you. I lean on integrity as well because I think if you’re the type of person to sacrifice your own integrity for some sort of gain through this world, you’ll be the same person that doesn’t tend to uphold a decent standard and level of respect towards what may be around you in life whether that be relationships, business, or really virtually anything else in this world.

Can you briefly introduce yourself and share what makes you or your brand unique?
My name is Logan, I am a double licensed barber in the state’s of Ohio and California that dove head-first into a journey chasing my own dreams a little over 2 years ago now, with just me and my dog Rosco! We left the small city of Dayton, Ohio back in August of 2023 to end up settling down in San Diego, California for about a year, before finally driving up to Hollywood, Los Angeles, California in August of 2024! Rosco has been in every barbershop with me from the point I adopted him, working in the “small town” shops all the way to being with some celebrity “idols”. Coming to Los Angeles, originally, I was sought out by and directed towards other celebrity barbers and their shop’s but ultimately realized what seemed to be for me wasn’t necessarily the destination after acknowledging the turmoil coming from these situations. I started to realize further the skill I truly held, the gift that God gave me. No things didn’t go 100% as hoped for or planned, but through this process it opened up other perspectives I hadn’t had previously. It made me have a different hunger, a hunger to bring back the soul into the craft I love so much. The main focus shifted, I stopped trying to find that next “step further”, and started to refocus into my own “next step further”. I realized I was put here to open the next door, to be that “next step further” for those behind me in this journey. This is precisely where I’ve settled my focus as of lately, directed into my own lane, building my own from the ground up with my own heart and soul.

Thanks for sharing that. Would love to go back in time and hear about how your past might have impacted who you are today. What did you believe about yourself as a child that you no longer believe?
I always used to believe I was the oddball, the outcast, some might even say the weirdo. It was always hard for me to fit in, to find my crowd, to find my purpose and place in the world around me. As I continued to grow older I’ve since realized it wasn’t always just a problem with me, the true problem was trying to change myself to fit in with what was never for me to begin with. At some point it starts to make more sense, you start to understand the reason why most have tried to put you down or outcast you, the world will dim your light if it doesn’t think its own is just quite as bright!

What did suffering teach you that success never could?
Suffering has many lessons hidden within it but what has stood out to me is how the true colors of the world can really reveal themselves. Everyone wants to be around the guy that has it all, all the success, the money, the cars, the parties, but when all of that is gone what is truly left? When the outside world doesn’t see all of the materials it will truly show you who stands with you, who values you, and how cold the world can truly be. Suffering will show you just how strong you really are, when no one else sees those dark holes you’ve had to pull yourself out of when money and success weren’t in the picture, just you and God. Suffering builds character and grit while success can build ego and arrogance. Success without suffering can lead to a life of despair.

Alright, so if you are open to it, let’s explore some philosophical questions that touch on your values and worldview. Whom do you admire for their character, not their power?
Someone of “status” that I admire for their character rather than just their power or success would be Conor McGregor. I say this because so many times his words have spoken to me. Those dark nights alone sitting in the car, listening to his personal success journey, the motivational words he speaks to his following, hearing how his faith and focus has helped him prosper. I’m not a fighter, I’m not even too deep into sports, but just the talk of consistency, focus, faith, and determination has spoken to me so much over the years. From nothing, to something, to everything!

Before we go, we’d love to hear your thoughts on some longer-run, legacy type questions. What is the story you hope people tell about you when you’re gone?
When I am gone, I strive to be remembered for my faith, my determination, and my unwavering belief in my dreams. I want to be remembered as a man that stood for his integrity, that stood ten toes down for those that stuck around to love him, a man that fought with every ounce of strength left in his body to accomplish his goals. I want to be remembered as a man that got hit in the face by those doors so that he could open an even bigger door for the other’s. I want to be remembered as a man that brought soul back into the new school wave of barbering, a man that also continued to uphold the respect and tradition of the barbering industry in a new age world vastly developing around it. I want to be known as a man that had an unwavering passion for his craft, a driven barber that truly cared about his clients and the art that he created with every cut.

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