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Rising Stars: Meet Vinnisha Hardy

Today we’d like to introduce you to Vinnisha Hardy.

Hi Vinnisha, so excited to have you with us today. What can you tell us about your story?
I started my company in Los Angeles, CA. It all began with a vision. I worked at Bath And Body Works for five years and while working there I fell in love with candles. After leaving BBW and transitioning into corporate America full-time, I wanted to created my own business doing something that I love. So I created a black-owned all-natural, luxurious candle business that was all about ambiance. A lover of music, elegance, and experiences, it was my dream to combine all these aspects into luxury candles. All of our candles are 100% soy based and toxin free.

Forever Rose Candle Company is named after my grandmother, Vester Mae Rose. She passed away in 2010, and I realized that the people we love never really die. They live on through those they have touched. She was much more than just my grandmother, she was my biggest inspiration and I want her love to live forever through me and the products that I craft.

Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
Being an entrepreneur is not easy and I learned that early on. You have to stay consistent because you will have lots of unexpected bumps in the road.

For an example, I had a very hard time finding the right vendor for my candle boxes. I went through a online vendor that completely messed up my order. Then I found a local printing company that could print press my logo on regular boxes, but I still was not in love them. So I researched for weeks and weeks and finally found a vendor in China that could execute my vision. This time around I paid for samples first. Thankfully the samples came out exactly how I envisioned and got the boxes at a way cheaper price.

I wanted to share this story because starting your own business is not always a smooth walk in the park but the good always outweighs the bad. Never settle, do your research, put in the work and I promise you the results will be worth it.

As you know, we’re big fans of you and your work. For our readers who might not be as familiar what can you tell them about what you do?
As a luxury candle company, Forever Rose prides itself in creating the finest candles, we aspire to make our candles an experience. Few conditions evoke the feeling of calmness, beauty, or romance. We believe that our candles paired with good music is therapeutic to the soul, essential for improving moods, can calm your mind, and create pleasurable moments you can bask in. What set Forever Rose Candle Co. aside from most candle companies is that each collection comes QR code at the bottom of each candle with a curated playlist to match the essence of each collection.

We’d love to hear about how you think about risk taking?
Being an entrepreneur is all about taking risks. There will be days that you might take some losses but every loss is a lesson learned that helps you build resilience. Starting my business was a big risk for me, I took some losses in the beginning but I’m so thankful for those lessons early on because now I’m prepared for whatever comes my way.

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