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Rising Stars: Meet Merycel Chavez

Today we’d like to introduce you to Merycel Chavez.

Hi Merycel, so excited to have you with us today. What can you tell us about your story?
My journey started at the young age of seven. My father would dedicate time for my older sister and I every Sunday by taking us to get Happy Meals accompanied by a cruise around the city with the latest music. Soon after I wanted to ride with him everywhere just to hear music and visualize what life would be like when I grew up as the each track would start. I then caught myself traveling in the mind to big cities like New York, Miami, Atlanta through music videos. At that moment, I knew music resonated with me in ways I couldn’t describe. Hobbies like collecting CD’s was next for me; my range went from Britney Spears, N’sync, Destinys Child, Missy, Oukast, Nas, DJ screw, Big Moe, Big Tymers, Luda, Trina, Fabolous, and 50 cents. Just to name a few, haha. As I got older, I remember standing excited in long lines to get into local and major concerts. What a time to be alive!

As I transitioned from High School to College, I never skipped a beat when it came to music blogs. I then thought to myself, I know dope artists in my city I would feature if I had a blog. That day at 20 years old was the of birth to the idea of “Should I start my own blog? The rest was history I went for it! I called it Live Up To Your Name. In a blink of an eye Press Passes, Interviews, Festivals, and Travel would soon followed suit. When I started venturing off to festivals such as SXSW and A3C it opened doors for networking and giving more exposure to upcoming artists like Lil Bibby. Lil Herb, Bankroll Fresh, and many more who then I saw flourish in their careers. Through traveling and networking, I met a great friend who was A&R over and Def Jam named Dough From Da Go who not only exposed me to many great artists in Chicago but also extended his platform as an A&R to help me learn the music business by allowing me to shadow.

After a few years in 2015, I relocated from my hometown Houston to ATL where I changed career within music and decided to become an A&R. As I was in studios working with an artist, I met a great mentor and friend from Detroit by the name of Glen Cole who taught me music marketing and allowed me to assist him on several successful projects. A year later, I relocated to Los Angeles my original place of birth. This new chapter now included my two sisters Betsy (Fashion Connoisseur) and Nezzy (Model & Actress) to join me in LA. They played an important role in this new season because I also dabbled in the fashion industry for many years with my sisters while I was on my music journey. Now all three of us joined forces in Los Angeles for the past five years and have collaborated on many projects, brands, and artists. Currently, I’m taking a new leap of faith in life with Most High In Christ while still doing what I love. To conclude, I will leave this article on one note: After a decade of doing what I love, I say stay inspired and go for your dreams. You have everything in you to make them happen. The secret is never stopping no matter what the obstacle is because slow and steady always wins the race! Praises to the most High! -MC

Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
I would say the only obstacles and challenges were not only finding a way to fund the dream in the beginning but mainly keeping my mental health balanced through it all. Taking the route of an entrepreneur is a rollercoaster. Somedays you’re up somedays you’re down to your last whether that’s financially or creatively while also dealing with personal life problems. Sometimes we’re so focused on making the next move that we neglect things that need to be healed. Anything in excess is unhealthy thats when I learned to balance my life out. Health is Wealth!

Some tips I practice:
– Attitude of Gratitude
– Prayer
– Eating Healthy
– Exercise
– Being out in nature.
– Forgiveness
– Letting go of what doesn’t serve you.
– Connecting with your inner child.
– Looking at a L not as a loss but rather a lesson and growing from it.
– Genuinely clapping for others, remember you have your own unique story. Wait your turn all in due time.
– Building a team with likeminded individuals.
– Taking a break when needed. (Spend quality time with yourself and loved ones then return with a fresh mind)
– Taking social media breaks.
– Connect with your higher being to stay grounded.
–  Be on no ones time so you can create from a place of quality vs quantity.
– Overstanding the power of optimism and faith in your darkest hours. Its just a season better things are to come!
– Overstanding YOU ARE WORTHY to bring about anything you put your mind to. (Other peoples opinions are not your reality)
– Thrive when you get “No” go harder until you get that “Yes”!
– Learn the feeling of being uncomfortable it’ll level you up.
– Drink water
– Keeping an open mind to others perspective. Constructive criticism is healthy.
– BE YOU and LOVE YOU never forget who you are throughout your journey. Greatness takes time so be kind to yourself in the process.

Last but not least Never Stop KEEP going you’re almost there!

Appreciate you sharing that. What else should we know about what you do?

Do you have recommendations for books, apps, blogs, etc?

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