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Rising Stars: Meet Jennifer Chavez

Today we’d like to introduce you to Jennifer Chavez.

Hi Jennifer, it’s an honor to have you on the platform. Thanks for taking the time to share your story with us – to start maybe you can share some of your backstory with our readers?
I’ve always been a creative person from taking every art class offered at my high school to doing DIY clothing with my mom as a child. Since photography and fashion were some of my interests I started posting more consistently on Instagram and to my surprise, a well-known brand contacted me for a collaboration. I never expected this as someone who had around 1k followers at the time. Today, I work with many brands as a micro-influencer.

We all face challenges, but looking back would you describe it as a relatively smooth road?
Social media has its ups and downs for me so, it is not always a smooth road working on collaborations. As I’ve gotten older, I have realized for me it does not matter how many followers I have or how many collaboration opportunities I receive. Content creation for me is a creative outlet which I try to not take too seriously so I can continue truly enjoy it. Before accepting opportunities, I also make sure the brand is aligned with my values. This means saying no to paid and gifted opportunities at times, but I want to make sure I am highlighting brands that are doing more than just selling products.

Thanks – so what else should our readers know about your work and what you’re currently focused on?
As a creative outlet, I work on content creation and brand collaborations on my Instagram. I am a lifestyle micro-influencer on Instagram and specifically work with ethical and sustainable brands. Although I have a small following I am most proud of the connections and community I have built on my Instagram. As an adult, it is so wonderful to connect with like-minded people and build friendships.

If you had to, what characteristic of yours would you give the most credit to?
Creativity and honesty are so important on social media.

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