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Meet Zeke Ruelas of Zeke Ruelas Photography in Hollywood

Today we’d like to introduce you to Zeke Ruelas.

Thanks for sharing your story with us Zeke. So, let’s start at the beginning and we can move on from there.
As much as I love photography it wasn’t my first career. I proudly come from a family of longshoremen; my father, his father, my mother and sister…. my uncles, everyone. I did longshoring for a couple of years, but the creative juices flowing inside me eventually led me on a different path. I always loved dance and photography, so I was always playing around with both. Knowing I had to focus on one career, I started out as a professional dancer.

Dancing allowed me to travel the world and, wherever I was, I always had my camera and was taking pictures. When I started thinking about retiring my dance shoes – since professional dancing can be short-lived as a career – I knew exactly what I wanted to do next: photography.

I went back to school for photography while still dancing which eventually led to me assisting some amazing photographers who were my mentors for years, which led to me shooting on my own and building a great client base.

Has it been a smooth road?
The biggest challenge for me was making the transition from a professional dancer to photography. I was starting from ground zero which was a little brutal on the finances and ego. but I knew I didn’t want to be at the end of my dance career with no clue as to what I wanted to do next. I am very grateful I found two passions in this one lifetime I love and get to do.

So let’s switch gears a bit and go into the Zeke Ruelas Photography story. Tell us more about the business.
I specialize in Interior architecture and lifestyle advertising. Recent advertising shoots were for Aflac Insurance and Aldi Grocery stores and one of my greatest interior achievements this year was the release of an interior book I photographed for an amazing interior designer, Orlando Soria called “Get It Together” (which is sold at all bookstores or online at Barnes & Noble and Amazon)….. Had to give the book a plug.

The thing I love about photographing interiors is the time, detail it takes for set up and styling to get the shot; getting everything in the room perfect. I always say: It’s in the details. So, if I’m working with a designer as detailed as I am, I’m all for it. The thing I love about photographing lifestyle/advertising is the amazing energy and spontaneity of capturing the right moment.

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