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Meet Trailblazer Tiffany Carter

Today we’d like to introduce you to Tiffany Carter.

So, before we jump into specific questions about the business, why don’t you give us some details about you and your story.
My career life started as TV news reporter and anchor for NBC and CBS in Washington. Contrary to what most people think, I was barely making enough money to pay the bills (but I was on TV!). I loved being a journalist, but I knew that in order to make a greater impact on the world, I needed to make much more money. Against the advice of everyone, I traded the anchor desk for a career in pharmaceutical sales (as I said, I knew I need to make more money). After years of successfully climbing the corporate ladder, I decided to transition from employee to entrepreneur 11 years ago. I started my first company (which I still run today) as a side-hustle and went full-time in just a matter of months. Within six months, I was making 6-figures, and have built it into a 7-figure business.

The name ProjectME came to me while recovering from spine surgery ten years ago (first time I took time for myself!). I spent years masking deeply buried pain by compulsively exercising (hence the spine surgery), and working to the point of emotional, spiritual, and physical bankruptcy. I was finally ready to face the buried demons of my past. After doing the hard mindset work and repairing my self-worth, I felt light and free, with a renewed sense of purpose. I knew then, ProjectME with Tiffany Carter was the perfect platform to educate, empower, and enlighten people to make massive money doing what they love.

Great, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
Of course, not! There is nothing smooth about entrepreneurship. I have made countless mistakes and many of them on repeat. One of my biggest past struggles was trusting the wrong the people just because they seemed nice and came across as though they cared. So, I had to learn the hard and painful way that business is business, it isn’t personal, and when you confuse the two, there will likely be trouble.

One of my current struggles (although a good one) is ProjectME with Tiffany Carter is growing so fast, that I need more help running this business. I’m being overly selective and protective of who I hire as this company is so near and dear to my soul. While I’m busy being so selective, I’m being bombarded with work and I’m overwhelmed. The lesson here is I need to listen and trust my intuition and take action; being stuck in neutral, trying to find the “perfect” people to hire certainly isn’t working to my benefit.

I have so much advice for young women. If I had to pick one thing, I would say ALWAYS put your self-care and health as the top priority. Make this your non-negotiable. I spent most of my life putting work first, money first, other people’s needs first, and the person I ended up hurting was my self. Without great health and energy, no amount of money will matter.

Please tell us more about your work, what you are currently focused on and most proud of.
I’ve taken my extensive experience as an entrepreneur and sales expert and packaged this knowledge to educate and empower other women to create their own financial freedom.

I’m well known for my Emotional Based Sales Techniques, which I use to generate more than 100 million dollars in sales transactions to date. I teach people how to sell who hate selling, or people who aren’t generating the revenue they desire and deserve in their business.

Another big hit with ProjectME with Tiffany Carter is the entrepreneurship and millionaire mindset podcast that I host twice a week. My show is unique as I bring on guests in a live format, who are at all different stages of entrepreneurship, from side-hustlers to people just a year in, to multi-millionaires. This gives my audience more relatable business and success tips. The show is interactive with the listeners, so people are encouraged to message me their follow-up questions to the episode on Instagram and Facebook. I personally carve out time to answer each and every question!

I’m proud to be a repeat favorite speaker at live events. I’m proud to be referred to as, “the real deal,” I show up as the real authentic me, flaws and all. I’m honored and proud to help other people achieve their Most Exceptional lives.

Finding a mentor and building a network are often cited in studies as a major factor impacting one’s success. Do you have any advice or lessons to share regarding finding a mentor or networking in general?
Yes. Seek out someone who has a lifestyle and a work/life balance that you admire and desire. Just as you wouldn’t hire a fitness trainer who is overweight or flaky, don’t hire a business coach who doesn’t walk the walk.

Also, make sure your styles mesh well. Someone who loves a straight-shooter, direct to the point personality would hire me, but if those teaching traits don’t resonate with you, then you would be doing yourself a disservice.

Back to the fitness trainer analogy, I hate trainers who are like drill sergeants, therefore I wouldn’t hire one or even take a free class from someone with that style. Even if it’s free don’t do it unless it feels good to you.

Finally, the old adage that my Father (also an entrepreneur) drilled into my mind, “if it’s too good to be true, then run!” This is important to remember in this era of social media. So many #bossbabes make it look effortless to makes heaps of cash while traveling the world… there is no such thing as easy breezy entrepreneurship.

Contact Info:

Image Credit:
Carolyn Devine Photography, Boss Babe Photography

Getting in touch: VoyageLA is built on recommendations from the community; it’s how we uncover hidden gems, so if you know someone who deserves recognition please let us know here.

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