Today we’d like to introduce you to Tatjana Duenas.
Tatjana Duenas is a multifaceted fashion and music art director. Photography, fashion styling, set design, and graphic design encompasses some of her growing and developing creative outlets. Tatjana’s bold & powerful lens on emerging culture set her apart from your traditional outlook on fashion styling. She’s a young and vibrant tastemaker ready for the next challenge in set design, music video direction, and artist curation.
Please kick things off for us with some background on your story.
I started my journey by learning programming and graphic design, I was interested in design from all aspects. I didn’t know exactly what I wanted to do in art, I just knew that I wanted to learn more. I was sourced to style from some graphic work that I produced which was a random connecting dot that brought me into the fashion world and later became what I was most known for.
As a child, I always pushed limits as far as fashion so becoming a fashion stylist wasn’t a hard transition for me to make. Styling takes a lot of time, effort and money. It’s a very difficult job, when you put all your energy and creative guts into a project, you expect everyone else on the creative project team to do the same. I have entire visions for a project and felt like I was being defeated when my vision wasn’t coming to life. That’s when I took photography into my own hands and learned a new creative skill.
Learning new skills are all pieces to the puzzle to create something greater. On my next adventure of learning, I am starting my own fashion brand that represents my unique taste and bold statements that are shown through my work. Everything that I create, I want to keep forever. I am also endeavoring in artist management where I can represent clients that I believe in. I’ll let the pieces come together naturally and unrushed – allowing me to reap what the universe has in store for my creative endeavors
Great, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
Life is never a smooth road. I’ve wanted to give up my craft so many times, change what it is I wanted to do, or not give myself enough credit. Every time I’m just about to quit I am presented with a new opportunity that I can’t pass up allowing me to revaluate my self-doubt and blow my confidence through the roof.
When you have constant work coming through, my soul feels full. When a slow month comes along, that’s when I have to put time into researching and writing out all my ideas and steps to making my aspirations into a reality. If you’re just starting your journey: starting is the hardest part, everything else falls into place. Surround yourself with people that believe in themselves and that hustle as much as you.
What do you do, what do you specialize in, what are you known for, etc. What are you most proud of? What sets you apart from others?
I specialize in artist development. I try not to limit my title. I’ll learn any area of a craft that I want to do. On the World Wide Web, I’ve been known as a stylist, photographer, and creative director. In my personal life, I am a designer and artist manager. I’m most proud of my personal development. I’ve self-taught myself a lot of programs and equipment. I’ve never let excuses keep me from trying something new and going against the society standard of what I should be, as a woman, artist, and human.
I am only interested in building genuine relationships with people I believe in. I’m going to build an empire involving all my talented friends. It’s an alignment once you’ve found your creative team.
Do you feel like there was something about the experiences you had growing up that played an outsized role in setting you up for success later in life?
Absolutely. I would say this is true for everyone.
Something that I’ve learned in recent years is the art of balance. You have to know how to balance your relationships, your work, and your mental health. If one of these elements are off, it affects all areas of your life. I am very shy when it comes to being in a social setting. I let my personal style speak for me. I always experimented with my clothing and it didn’t bother me that I stood out in a crowd although I’m an introvert.
Pop and rap culture cultivated my style. I became unapologetic as to how I represented myself.
- Website: audolita.com
- Email: email@example.com
- Instagram: @audolita