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Meet Tasha D. of Dz Nailz Tho (formerly Nails by Tasha D.) in Orange County

Today we’d like to introduce you to Tasha D.

Tasha, please share your story with us. How did you get to where you are today?
After being booted out of the mortgage industry due to the 2008 recession, I had nothing, lost my apartment, my car, pretty much everything. I had to figure something out, I got a job managing a day spa and they mentioned that they needed a nail tech. I had previously gone to Cosmetology school right out of high school because back then, I had wanted to do hair and make up for the runway. I dropped out halfway through because hair was definitely not my thing but, I remembered not hating nails. I did everything I could to pay for nail school, selling anything that I had left to sell and even worked at the school cleaning at the end of the day to pay off some of my tuition. January 2010, I got my license and within six months realized that I couldn’t work at a day spa, I am just not that quiet. I rented a station at a hair salon for a bit, but again that wasn’t quite right for me.

December 2011, I received keys to an office in a small little commercial building, I had finally gotten out on my own, my salon was filled with mismatching furniture from whatever garage sale I could get it from and I had an area for local crafters to sell their stuff. When reality sunk in and I realized that I wasn’t able to rent my space and a room, I moved right on in, I threw a futon in the backroom and figured it out. I was in 3 different units throughout the seven years the I worked from there, moving each time to a slightly larger unit. Nails really wasn’t a passion of mine, making people happy was, well and playing with glitter, and even though I lived in the back room of an office suite for six years, I was happy because I was making other people happy. It wasn’t until Summer of 2016 when I furthered my education and took a course at a Young Nails. I learned how to use an electric file, found out that there was a huge nail community online and most of all was introduced to nail stamping.

Nails were now my passion, I wanted to learn everything that I could and share my nail knowledge with everyone. I kept taking classes and was very busy, still living at the shop because frankly, I just wasn’t making enough. I almost had to shut down because I loved what I did too much, and I wasn’t charging as much as I should because it was fun and my way of creating. January 2019 everything changed, we got new management at the office building and I received a notice that my colorful curtains were offensive and unprofessional. That was unacceptable to me and it lit a fire under my ass, March 2019 I received the keys to an apartment, my living room is my salon and I couldn’t be happier. I even still have a small area to support other local businesses as that is really important to me. I recently launched a press-on nail line, started my YouTube channel, and am working towards becoming an educator for a local nail brand.

Overall, has it been relatively smooth? If not, what were some of the struggles along the way?
Since getting my license in Jan 2010 I spent six years living in the back of an office, without a kitchen and having to shower at the gym. Nov 2014, I lost my car, which made things even harder. I have been on my own since I was 18, now 39, and have always lived paycheck to paycheck. Southern California is freaking expensive. Even when I had a great job and was making amazing money I was still struggling somehow. I have had so many different types of jobs that I can’t even count, even with being in the mortgage industry for seven years and doing nails for 10. I am always trying to figure out what more I can do. After losing my car in 2014, I started to gain weight, like a lot, I have always been a big girl but since I didn’t have transportation or a kitchen and lived where I worked, I rarely had to go anywhere, everything was delivered. It got to the point where I could barely walk without being in a ton of pain. Luckily within the past year, I have dropped a little weight and am totally starting to feel like myself again.

Dz Nailz Tho (formerly Nails by Tasha D.) – what should we know? What do you do best? What sets you apart from the competition?
I add sparkle to your life! My goal as a business is to make sure you leave happier then when you got here. My walls are covered in positive quotes and glitter. My curtains are colorful and light up the room, there is no way that you can come into my place and not feel like your dark cloud was locked outside. Because I am outgoing and peppy, I have clients that range from 6-78. I try to incorporate stamping in as many nail designs as I can because it allows me to do detailed art on even the smallest of nails. My focus is to have your natural nails look and feel their very best, wither it be with enhancements or gels. I want you to be completely informed of everything that I am doing and love educating my clients on proper nail care. My clients keep coming back to me because they know that my place is a completely judgment-free zone, and I will always be here for them, even beyond nail appointments if they need it. As an added bonus and on not so rare occasions, you will find me serenading my clients with whatever song is playing.
I help find the positive in any situation, even if it is tiny.

What is “success” or “successful” for you?
Success to me is having a private studio outside my home where I can educate and create, while building my online presence through my YouTube channel and a podcast.

Pricing:

  • Gel Manicure $45+
  • Fill $55+
  • Soft Gel Extension $60+
  • Full Set $65+

Contact Info:

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