Today we’d like to introduce you to Stefon Walters.
Stefon, let’s start with your story. We’d love to hear how you got started and how the journey has been so far.
After graduating from college and getting a job making decent money, I began to realize just how much I didn’t know about how money and personal finances. In my mind, all that matter was making sure that I made more than I spent, but I didn’t realize how many other aspects went into personal finances and just how important it was to financially literate. After studying and teaching myself a lot about finances, I began to realize just how dry, boring and over-complicated all of the content was.
After learning a good bit, it became apparent that although it was good that I knew the information, there was a whole lot of people out there who need the information. The problem is that they didn’t learn it growing up or in school, or they tried learning and couldn’t quite grasp some of the topics because of the way they’re traditionally presented.
This led me to begin writing on different personal finance topics in a way that was not only informative, but also entertaining, easy to digest, and most importantly: relatable. Especially to Black and Latino people, who are often the ones who lag behind in financial literacy.
Last year, after working my corporate job for three years, I decided to take a leap of faith and move out here to LA to focus on what I believed to be my bigger purpose. I didn’t come with anything except two suitcases, a bookbag, and a dream. After moving here, I had the pleasure of publishing my first book, titled “Finessin’ Finances: The refreshingly entertaining guide to personal finances.”
Since then, I have dedicated most of my time and efforts to spreading the importance of financial literacy. I host “Money Talks” financial literacy events where people can come and receive free resources and learn more about topics of their choice, and I love speaking to students and various community organizations about the importance of financial literacy.
During this time, I founded finessinfinances.com — which is aiming to be a financial platform where people can get non-traditional, entertaining personal finance content and resources.
Great, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
Being someone who was raised in North Carolina, went to college in North Carolina (Go Tar Heels), began my career in North Carolina, the first struggle was just adjusting to LA life in general. Everything was different from what I knew.
Outside of the lifestyle adjustment, one of the major work-related challenges I faced was the work that comes after publishing a book. A lot of people think writing a book is hard, but honestly, that was the easy part. The hard part to me is the marketing, outreach, and all the public relation things that come with it.
Alright – so let’s talk business. Tell us about Finessin’ Finances – what should we know?
Finessin’ Finances is a platform that is aiming to be a breath of fresh air in an often-dull finance industry. We believe that finances don’t have to be boring, so we strive to provide people with entertaining yet informative finance content.
Outside of the content we produce, we study and review various financial products and services — like credit cards, student loan refinancers, and personal loan providers — to provide consumers with options that make choosing the right product or service simple and relatively hassle-free.
The one thing I’m most proud of with Finessin’ Finances is the one thing that sets us apart: our voice. We take pride in being authentic, informative, and Black as hell. Life is never as serious as we’d often like to make it seem, and we enjoy being able to provide real value to our base in a way they won’t receive anywhere else.
Is there a characteristic or quality that you feel is essential to success?
My openness to take risks with no regard for failing (I hate using that word because to me you don’t fail, you just learn lessons). Few great things were accomplished by someone who was in their comfort zone, so I embrace the uncomfortable and take joy in the journey, even if the final results don’t go as I hoped.
- Finessin’ Finances (the book): $16.99
- Website: https://www.finessinfinances.com/
- Email: firstname.lastname@example.org
- Instagram: instagram.com/finessinfinances
- Facebook: facebook.com/FinessinFinances
- Twitter: twitter.com/finessinfinance
- Other: linkedin.com/in/stefonwalters