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Meet Sierra Rivers Hollister of Cameo Goth Goods

Today we’d like to introduce you to Sierra Rivers Hollister.

So, before we jump into specific questions about the business, why don’t you give us some details about you and your story.
I am originally from New York City and I moved out to Los Angeles almost a year ago. I started making jewelry for myself because I like things that are unique yet understated, and feminine while maintaining a little bit of an edge. I love jewelry and coming up with new designs and eventually, I got to a point where I was making more than I could possibly wear.

I was getting a lot of comments and positive feedback on my work and that’s what led me to start Cameo Goth Goods an Instagram account where I sell my jewelry as well as illustrated stickers. I am also in the process of developing T-shirts and underwear designs the prototypes of which have been displayed at Beyond Studios in Brooklyn.

Has it been a smooth road?
It has definitely been a bumpy road. Between moving across the country, trying to balance finances and finding the time to juggle my many projects it’s been a very bumpy road. However, creating is my passion and what makes me feel fulfilled in my everyday life.

It led me to meet cool people with similar interests, and also opened the door to awesome collaborations. I am still learning every day and sometimes even have to put creating on hold while I get my ducks in a row, but I always come back to it and I am always accepting commissioned pieces if I run out of stock.

We’d love to hear more about your business.
I create jewelry and illustrated stickers and designs. I work alone and I take inspiration to what is around me and the objects that spark my interest. Sometimes I will go to a hardware store to pick up something I need for my car and I’ll get an idea for earrings from the tools. Many of the pieces I’ve created are inspired my friends or people I value most in my life. All of it is very personal for me and small-scale and I’m just so happy that people can pick up on that and enjoy it.

Is our city a good place to do what you do?
I think that Los Angles is a great city for a creator, there is a lot of competition but there is such a vast community of artists that there is always an opportunity to do what you love or learn from someone who is more established in the business. I’ve only been here a year and I’ve encountered so many opportunities for artists and vendors to sell their work be it the art walk, RAW artists LA, or block parties curated from college students.

I think that if that’s what you are looking for it is not hard to find. Everyone is constantly networking out here so connecting on a professional level is very assessable. The process of networking can be very draining, but I think it’s important to keep looking for opportunities and trust that your work and drive will not go unappreciated although it may feel like that at times.

Contact Info:


Image Credit:

Caroline Lydia Rose, Sierra Rivers Hollister

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