Connect
To Top

Meet Selena Hughes of SelenaHughes.com in Sherman Oaks

Today we’d like to introduce you to Selena Hughes.

Selena, let’s start with your story. We’d love to hear how you got started and how the journey has been so far.
My digital journey started at Macaroni Kid Beverly Hills/Hollywood where I was the publisher/editor for a weekly family newsletter covering family entertainment in and around Hollywood/LA. After five years, it was time to take a personal flight. And as I saw the industry changing I knew I needed to grow with it. This led me to selenahughes.com

I’m still covering family, but am able to dig deeper into the city of LA. It’s an incredible city overflowing with mind blowing people from all over the world.

I would say what got me here today is being consistent. If you take the job, then do it and do your best. That’s all any of us can do.

Overall, has it been relatively smooth? If not, what were some of the struggles along the way?
Of course it has not been a smooth road! But for me a smooth road would have been boring. I’ve learned that I sometimes need a challenge. Iron sharpens Iron!

Some struggles that I’ve faced along the way is staying flexible with the movement of the blogger industry. It’s fairly new so “rules” are constantly changing. From the creative side it’s GOLD, but from the business end there is constant shift. Not all bad, but shifts that you shouldn’t ignore.

Blogging is still fighting for its respect and that brings along challenges, especially when it comes to monetization. Not everyone understands that lots of bloggers work really hard and are mostly creative sales people. It is the business of advertising, it’s an extension of it and it’s so powerful in how we do business today. Business owners should compensate the professionals as long as the work is done.

As with most entrepreneurs, the reality of self-motivation is real. Staying positive in the eye of the storm takes great effort and everyday or week is not a win. Keeping on keeping on. Learn from the mistake, celebrate the smallest victories and that gets you one step closer every time!

Alright – so let’s talk business. Tell us about SelenaHughes.com – what should we know?
My business cards now read Digital Content Creator/Entrepreneur because I have grown past a newsletter. I still offer the basics of blogging like a blog post and social media post but have now added promotional videos and videography to my services. This service can cover any industry, product or event and is a great option to offer to clients.

I specialize in family entertainment, City of Los Angeles (including restaurant openings, hotels, philanthropy, business opening, special events and more), red carpet coverage for local events and freelance event coverage and copy writing/editing.

I am most known for coverage of family entertainment around town with my two sons.

I am most proud that most of the ideas come from me and I am enjoying bringing them to life and the fact that my sons get to come to work with me.

I feel like what sets me apart from others is I welcome diversity.

Any shoutouts? Who else deserves credit in this story – who has played a meaningful role?
My husband Willie definitely deserves credit because he has been on this wild ride with me from day one. Also, my two sons Hunter and Hendrix. They’ve been covering events with me for as long as they can remember. I tell them that they help make my dreams come true. My mother and sisters have encouraged me and listened to all sorts of stories along the way.

Founder and CEO Laura Gerson of Momangeles has been a guardian over the years with her inclusive heart. Fellow blogger Mrs. Kathy King was the one to push me over the edge when I kept contemplating starting selenahughes.com

Contact Info:

Image Credit:
Selena Hughes

Getting in touch: VoyageLA is built on recommendations from the community; it’s how we uncover hidden gems, so if you know someone who deserves recognition please let us know here.

Leave a Reply

Your email address will not be published.

More in