Today we’d like to introduce you to Savannah Starr.
Thanks for sharing your story with us Savannah. So, let’s start at the beginning and we can move on from there.
I’m the founder and owner of Haute Sugar Co. The idea came to me at 3 am one morning when I couldn’t sleep, thinking about my everyday work routine becoming too familiar and not challenging nor fulfilling enough for my sassy, wanderlust self. Flipping through my ideas notebook, I’ve had since I was 16 years old, the words “cotton candy” sparked an interest. Right then and there at 3 am desperately searching for an answer, I Googled cotton candy, found a video on YouTube, to have my mind blown and intrigued by a video with fairy floss topped with honey and pistachios. That was it; there came my AHA moment. Cotton candy with sweet and savory toppings – insert mic drop here #justsayin! 1.5 years later here I am hustling and on the grind to make my dream a delicious reality. I plan on being a multimillionaire by the time I am 27. What can I say, entrepreneur runs in my blood… and cotton candy in my heart! My delectable offerings are ready to serve via my Haute Sugar event cart. My Luxe Retail line will be launched in March 2018. More to come! For now… stay Haute.
We’re always bombarded by how great it is to pursue your passion, etc. – but we’ve spoken with enough people to know that it’s not always easy. Overall, would you say things have been easy for you?
The moment I decided to become an entrepreneur was the moment I decided that I was ok with the ups and downs that come my way. I was ok with the every day (sometimes grueling) task of encouraging myself to put on my girlboss pants, get up, and make my dreams my delicious reality. No matter what it takes, but some days saying it’s ok and allowing myself to stay in bed and watch a Harry Potter Marathon while ordering in pizza and popping open a bottle of wine (or two – because let’s be real being an entrepreneur is flippin hard). So to answer the question, it will never ever be a smooth road but I love that about my journey and I embrace it. I wouldn’t want it any other way.
There have been so many struggles along the way. The biggest struggle has been getting people to understand the difference between “Carnival Cotton Candy” and my delicious Luxe Cotton Candy – infused with natural flavors – organic sugar – and sweet and savory toppings. Getting people to understand that I am reinventing cotton candy in an epic way is very challenging, but a challenge I accept. I found a solution, although it changed my path for only wanting to offer my delectable treats via my Cotton Candy Cart for Weddings + Special Events, by reaching my target market through my Luxe Cotton Candy Containers that I have shipped off to Instagram Influencers to start the conversation about this new trend that is here to stay in a BIG way.
So, as you know, we’re impressed with Haute Sugar Co. – tell our readers more, for example, what you’re most proud of as a company and what sets you apart from others.
Haute Sugar Co. is very different than anyone else to market. I offer Luxe Cotton Candy made with organic sugar – natural flavors – locally sourced sweet and savory toppings – and no preservatives. What sets me apart from others is definitely my locally sourced sweet and savory toppings – I use toppings like: Salt Cured Duck Eggs, Spicy Pan Seared Chipotle Chicharrones, Duck Fat Frites, Kalamta Olive Brittle and so much more. I learned through my journey in the restaurant industry that every memorable dish had an array of complementary flavors and textures, so I used that as my “AH- HA” moment for starting my niche in the market.
I have offerings from Luxe Cotton Candy Containers sold on Etsy – my Website – and soon Amazon, that can be delivered right to your door. I also have the sassy option of Cotton Candy Cart Service for Weddings + Special Events, so everyone can indulge – YAY!
I ABSOLUTELY ADORE MY COMPANY.
So, what’s next? Any big plans?
My plans for the future change day by day, but the overall goal is to reach millions and change lives… yup I said, it changes lives through cotton candy and empowerment. Female empowerment is at the core of who I am so therefore at the core of my company. The future for Haute Sugar Co. has lots of sweet stuff that will do just that, empower. #staytuned
- Cotton Candy Cart Service – Bash $350 Includes: 1 hour of cart service which includes unlimited petite cones and your choice of two flavors. Bonus: Includes a few witty (tasteful) jokes.
- $550 Includes: 2 hours of cart service which includes unlimited petite cones and your choice of two flavors. Bonus: A few witty (tasteful) jokes and some sweet dance moves.
- $895 Includes: 3 hours of cart service which includes unlimited petite cones and your choice of three flavors. Bonus: A few witty (tasteful) jokes, some sweet dance moves, and tigers! (just kidding about the tigers…or am I?)
- Haute Sugar Co. Luxe Cotton Candy – Pack of 4 – YUMM. $24.99 – 16oz reusable containers – made with organic sugar, natural flavors, no preservatives, made to order, and made in small batches.
- Website: www.hautesugarco.com
- Phone: 805-748-4979
- Email: firstname.lastname@example.org
- Instagram: www.instagram.com/hautesugarco
- Facebook: www.facebook.com/hautesugarco
Haute Sugar Co., Taryn Dudley Photography