Today we’d like to introduce you to Rochelle Brodin.
Rochelle, can you briefly walk us through your story – how you started and how you got to where you are today?
After more than a decade of modeling and acting in front of the camera, I decided it was time to retire and to take my talents and put them to use behind the camera.
Photography had always been in my life, but only in the past six years did it become a full-blown passion. I wish I had paid more attention to lighting on set back when I was being photographed.
I decided to assist for a year with different photographers for no pay. I learned how to be firm and how to talk to clients. I gained confidence. And I knew that if I worked as hard as possible, I could make something of my new career.
Here are a few things I learned are important for all photographers. Number one: Knowing how to light your subjects. Number two: Having a strong eye for detail. Number three: Always being positive. Number 4: You must love to edit photos. Number 5: And I also think you have to be shameless about promoting yourself. You have to be your own agent. One of my strengths is that I find it easy to direct models and talent. I can put them at ease, make them feel comfortable, and get them to really respond to the camera.
One of my specialties is “capturing the moment” at fast paced celebrity events. I was covering the VIP lounges at the Critic’s Choice Awards, and I was scouted by Getty Images. They brought me in for two separate interviews and I’m so fortunate and happy to be working with them since February 2014.
Today, I have created a career for myself and provided stability for my son. I absolutely love what I do for a living, and I couldn’t be happier to help those around me follow their own dreams. My photography motto is “Never put out a bad picture and credit those around you who make it all possible.” I continue to grow and challenge myself. It’s a never ending learning experience. Heck, I look forward to shooting well into my 60’s.
Overall, has it been relatively smooth? If not, what were some of the struggles along the way?
Smooth? I wouldn’t call starting any business smooth. Especially starting one in a city as competitive as Los Angeles.
I will say this…after 15 years being in front of the camera it seemed like an easy and “smooth” transition for me to step behind it. It’s second nature posing people and lighting them.
One struggle I have is that I never seem to have enough time in the day to get everything done. I have a six-year-old son. When I started my business, he was a baby. And I would work many late nights (and sill do). Nights as late as 4am, then sometimes wake up at 7am to get him fed, dressed and ready for school. I do not complain because I would not trade my life for anything. I LOVE motherhood and I LOVE my photography business.
Alright – so let’s talk business. Tell us about Rochelle Brodin Photography – what should we know?
I created my production company as I did when I was an actor. This time I called it ROCHELLE BRODIN PHOTOGRAPHY.
My business is still pretty much a one-woman show, with the occasional assistant. But I have learned to delegate to others more, which helps expedite my work flow.
I specialize in: FASHION, EDITORIAL, EVENTS and WEDDINGS.
I am looking to go after more commercial work and expand into bigger jobs, but I am very happy with the clients I have.
Any shout outs? Who else deserves credit in this story – who has played a meaningful role?
My amazing son B.B. He understands the hard work I put in. And he also is being groomed to be my best and youngest assistant!
Also, my friend and celebrity photographer Ben Watts. He was one of the first people to look at my website and say that I was good. That alone gave me the confidence to keep trying harder and shooting more.
- Website: www.RochelleBrodin.com
- Email: firstname.lastname@example.org
- Instagram: @RochelleBrodinPhoto
- Facebook: https://www.facebook.com/RochelleBrodinPhoto/
- Twitter: @RochelleBrodin
- Yelp: https://www.yelp.com/biz/rochelle-brodin-photography-los-angeles
- Other: http://www.gettyimages.com/photos/rochelle-brodin-?excludenudity=false&family=editorial&page=1&phrase=Rochelle%20Brodin%20&sort=mostpopular#li
Rochelle Brodin Inside Weddings: Preston Trites/Groom and Taylor Reynolds/Bride. Little Horse on the Prairie, Korina M., Tanika McConnel, Jeannie Jeffries, Lady Gaga at the her piano. S.C.L Magazine, Kristen Bell, Kathryn Hahn, Jordana Brewster for the Alliance of Mom’s Charity. Bello Magazine: Guetcha Tondreau, Tara Nichols, Jenna Nelson, Goldstein Residence.