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Meet Robert Godoy

Today we’d like to introduce you to Robert Godoy.

Hi Robert, thanks for sharing your story with us. To start, maybe you can tell our readers some of your backstory.
It basically started with an idea mid year through high school early 2016, myself and one of my friends came up with the decision to start a brand called “Trvln” which in our words means to travel to a better place. We didn’t really know exactly what we wanted to wrap it around yet, we just knew we wanted it to include music, digital design, and skateboarding. We ordered about 300 wristbands with the name on it and sold them for a buck each without the full idea on what would happen but then we realized that people were supporting and it began to influence others to question where everybody was getting a wristband from because they saw teachers or other classmates wearing them. Later in the year, we slowly began to make videos whether it was music videos, skate videos, animated videos, etc. As From 2016 – 2018, we began to get more into the clothing and truly experience our creative sides until we decided to start hosting live shows and art shows to start promoting local artists. Our biggest goal was always to promote artists of all sorts and it began to create a community of like-minded individuals around the area of Glendora CA, which we were based out of.

In 2019 we continued with our passions in creating and ended up opening a small vintage store that would help us with funds to continue to host small shows which only lasted a bit because we realized that we were becoming too focused on the selling part rather than the freedom of creating what we wanted when we wanted. In early 2020, we decided to close the vintage store due to Covid-19 cases and it was more of a relief for us to spend more time on the brand and clothing. During the summer of 2020 things took a toll for a lot of businesses and my friend had to put a lot more time into work for personal reasons so I decided to continue working on expanding the brand through the skate community and streetwear. As of today, I have used my good and bad experiences to strengthen my ideas on exactly what Trvln is. The brand has officially became a streetwear company that represents a community that’s based on the freedom to be who you wanna be with no regulations or judgment. This is only the beginning of our journey.

Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
The journey hasn’t been smooth whatsoever but the thing I could say is that I’m blessed to go through the downfalls of creating a brand because I now have a meaning to the story I could pass onto others who can relate or are going through the same struggles. Trvln has became a meaningful brand that I could proudly say I’ve experienced from the ground up and I want others to realize that sometimes the downfalls are blessings in disguise.

As you know, we’re big fans of you and your work. For our readers who might not be as familiar what can you tell them about what you do?
I would consider myself as a creative director or visionary as I believe I have a great eye for designing and executing ideas into reality. Skateboarding plays a huge role in what we are today based on the freedom to be who you wanna be with no regulations or judgment. We’ve figured out a great method to promote music through skate videos while also promoting the clothing. We one day want to orchestrate a music festival for our artists and continue to host shows while also continuing to wrap it around the street culture and skate community.

How do you think about happiness?
The freedom to create whatever comes to my head is the most beautiful reason I could say I live for. Being able to show the world what I’m feeling through a picture or story gives me a reason to wake up and be excited every single day.

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Robert Godoy

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