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Meet Pasadena Writer and PR Agent: Garrett Lu

Today we’d like to introduce you to Garrett Lu.

Garrett, please share your story with us. How did you get to where you are today?
As of 2014, I began freelance writing for Los Angeles clients, furnishing mostly web content and PR collateral. I began with the doors of whatever industry I could get my foot in, ranging from outdoor recreation and technology to cosmetics and entertainment. The diversity of my clients gave me loads of options to choose from, and I began settling firmly in the arts and culture industry. That was broad enough.

I grew up between the rural southeast of Taiwan, the American Midwest, and the Los Angeles suburbs. Because of this diverse background, I have a strong passion for promoting the arts and culture of minority groups from around the world. In the past year, I have been focusing on the indigenous peoples of Taiwan and their rising contemporary indigenous art. I have a blog dedicated to this subject and am building towards representing them in the market here in the States.

Has it been a smooth road?
I think any endeavor entails countless obstacles. And they’re great, I love them. I see and encounter them every day and I think back (perhaps a bit too much) on the ones that I have conquered or failed to conquer. Most obstacles are internal. Once you work from yourself out you’ll find the circumstantial ones are much easier to tackle. Broadly speaking, this is the theory.

What is the most difficult part of what you do?
Constantly finding people–clients, partners, collaborators, etc.

How do you define success?
Success to me is defined by the level of mastery I have over my trade and the strength of rapport I have with others in my industry–from colleagues to clients.

What are your plans for the future?
My life ambition is to connect the minority cultures of the world and spread their art, creating an international exchange and relations in minority and indigenous communities. For the next (and past) ten years I am using my writing ability to accomplish this. I am blogging my discoveries and adventures simultaneously and I may look into curating exhibits in my field.

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