Today we’d like to introduce you to Pamela Vandergrift.
So, before we jump into specific questions about the business, why don’t you give us some details about you and your story.
Well, we started out based on the location demand. The area Really needed something like this type of store. We offer a Service where people can recycle their clothing and save money. We have a very large demographic from teens to women in their 60s and even 70s. We try to maintain a common appeal to our customers who have an eye for style and love the hunt of the treasures they come to find. We have many customers that come in town every year for vacation and We are always on their list of stops! We have received the silver/gold lantern awards for “Best of Dana point” every year since the day we opened our doors. I believe our location and unique purchasing qualities are what really makes us stand out from the rest. We even have many girls that come from other countries such as Brazil, Australia etc… that bring us items every year when they return. So we really get many unique pieces from all over.
Most of our clothing or second hand and vintage and a lot of times we get items with new tags. We also bring in a lot of new items such as scarves, handbags, jewelry, sage etc…
Overall, has it been relatively smooth? If not, what were some of the struggles along the way?
The main challenges we have faced Believe it or not, is our eye for what sells. And what this means is that a lot of people will come into our store and we may not take their items due to style at the time etc… people often get Offended by this and don’t understand the way the business operates we try to explain the best we can.
We must be very selective in our purchasing in order to maintain what type of inventory we need at that time. The style is always changing and we try to keep up on that. The rest is just hard work, a lot of times repairs are needed on items, laundering, keeping up with the holidays and so forth. We do a lot of outsourcing to find a lot of our pieces to keep it unique, this includes lots of vintage as well.
Alright – so let’s talk business. Tell us about Doheny Clothing Exchange – what should we know?
Our business Offers quality Second hand and vintage items for men and women. We truly believe in recycling and saving her landfills and offering a service to people who need to save money by recycling their clothing. And then of course there are just the shoppers who love the idea of finding unique items. We are right at the coast so we have a very casual beach Boho Feel to our store. We also bring in a lot of secondhand vintage type furnishings and textiles as well. We do at least two shows a year one being the swallows day parade the other being the rodeo so this is a form of marketing that we also do as we sell items from our store.
Any shoutouts? Who else deserves credit in this story – who has played a meaningful role?
Well, I would definitely give most of the credit to our wonderful customers, they often give us good reviews and many referrals. We also have a few great gals that are photographers or models That come in for outfits for photo shoots. They always respect the items that we allow them to take and return them on time and tag us on their Instagram or other social media.
- Phone: 949 240 4800
- Email: firstname.lastname@example.org
- Instagram: @dohenyclothingexchange
- Facebook: Doheny clothing exchange