Today we’d like to introduce you to Paige Chernick.
Thanks for sharing your story with us Paige. So, let’s start at the beginning and we can move on from there.
As a Journalism Major who also studied marketing and creative writing, I used my degree to focus on Social Media and Communications when I entered “the real world.” My background in professional Social Media Marketing began within a large-scale luxury retail business in the fashion industry, where I created a Social Media department just as Social Media for businesses was emerging. There, I worked with startups and Fortune 500 companies, while also managing and representing international brands within the department. A few years later, I decided to branch out and start my own company focusing on Social Media Marketing and Consulting for other small brands and startups. My company, @paigeknowsfirst, LLC. is a full service Social Media firm handling all platforms for a small business, startup or an individual. From planning to posting, we cover it all. We now represent clients in Los Angeles, New York and everywhere in between.
Great, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
I don’t think you can ever say that starting or running a business is a “smooth road.” Every accomplishment comes with a road block or challenge along the way, and it’s my job to find a way around it and continue to grow and succeed. I learn from every challenge.
Please tell us about Paigeknowsfirst.
When I started my business, I thought that I would just be running Social Media accounts for small businesses or business owners, but it has evolved into so much more. I now consult with major brands on their Social Media strategy. I work with Marketing teams on their Social Media calendars. I attend events and cover important happenings on livestreams. What I love is that each day offers something completely different, whether it be an event, a product launch, or a new client project. I would say that my specialty is coming up with creative campaigns and posts for various promotions and events tailored to each of my clients.
Do you look back particularly fondly on any memories from childhood?
From what I can remember, I always enjoyed traveling with my family from a very young age. Having the opportunity to experience new places, meet new people and try new things has definitely shaped the person I am today.