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Meet Ashley Damaj of Mothership Wellness

Today we’d like to introduce you to Ashley Damaj.

Ashley, can you briefly walk us through your story – how you started and how you got to where you are today.
I am a Board Certified Behavior Analyst, USC Masters level therapist and Cornell trained Nutritionist. I lead in a Director level position at a Fortune 5 company before starting Mothership. But, it’s not impressive credentials that gives me the best ability to serve my clients. I credit my personal struggles with drug and alcohol addiction, binge eating disorder, and mental health as the foundation for running successful programs with my clients. My ability to build theory and programs on top of a foundation of true understanding helps my clients realize actual progress and be in a space of non-judgement.

Living a genuinely balanced and healthy life is a work in progress. My mission, after I figured out an optimal flow for myself, was to take my learning and help others get there as well. My driver in starting my company was to provide others with the space and services I wanted but could never find cohesively in one place.

Has it been a smooth road?
I work with a lot of high performers. Often I hear them say “Oh, I am aware of those rules/ that saying/ that guidance — but it doesn’t apply to me. I’m different for _______ reason.” Whether it is wanting to workout a week post-op, start running just after having a baby, or thinking grad school on top of an executive level career is a good idea: this mindset enables us to strive for and achieve great things but also can underestimate the challenge and lead to unforeseen difficulty.

I share that because I see myself in this as well. I underestimated the gravity that being a business owner was. Yes, I’d always heard being an entrepreneur was the hardest job out there, but I did not understand what that really meant. Similar to becoming a first-time parent for me, people can try to tell you what it’s like, but you don’t fully grasp what that means until you undergo it yourself.

There have been many speedbumps, but the biggest struggle was knowing when to leave my corporate career and pursue Mothership full-time. I am lucky to have some incredible mentors who helped coach me through that decision, and a husband who is a numbers guy to help me understand what income I needed in order to make the dream a reality.

We’d love to hear more about your business.
With Mothership Wellness, I strive to provide a part new-age hippy yogic vibe integrated with no-nonsense hard data and empirically valid interventions to achieve holistic, customized whole-person progress.

I work with clients on the ten pillars of wellness that I focus on in my practice: nutrition, movement, substance use, stress-management, sleep, medical conditions, self-care, relationships, community and spirituality.

During the assessment phase, we evaluate where the client stands in each area and uncover goals (our dependent variables) that we will be tracking with hard data based upon the empirically validated interventions we engage for each.

My main specialty is behavior modification. Often times, we know what we need to do to make the changes we want, but our behavioral compliance in making the choices that yield the outcomes we desire are lacking. I help clients go from knowing better to actually doing better.

I am most known for: weightloss, substance use adherence plans, improved digestion and behavioral changes to support better outcomes in medical conditions (blood pressure, osteoporosis, obesity, sleep apnea, etc.)

Is our city a good place to do what you do?
Orange County and LA are known for being the capital for healthy living, fitness, and looking forever young. Recently, the Coronavirus pandemic has come along and reminded us that true health and wellness is not about the definition of your tri-cep muscles, but about your immunity and overall health to recover from what is thrown our way on a daily basis. Businesses like mine can help with the six-pack, and leveling up overall health and wellness on the inside. It is for this reason that I feel grateful to live in California, where health and wellness is prioritized on many levels.

For anyone just starting out: this is a fabulous place to be a health coach and nutritionist. There is a lot of work, and a scarcity mindset is not needed. In fact, partnering with other coaches enables you to refer when your books are full and get referrals when your pipeline is not yet fully established. The best way I’ve found to market is just giving your all to the clients you are working with. They are your billboards and referrals will come from those who ask them “Wow, you look great– What have you been doing lately?”

When it comes to what So Cal can do to improve being a good customer for psychotherapists, nutritionists, wellness businesses and health coaches: I think the answer is “prioritize your health.” Again, with COVID-19, we are being forced to face that in a real way, and understand that health is the real wealth and true health is from the inside out.

Contact Info:

Image Credit:
Sande Sainte-Marie

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