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Meet Monica Alvarez and Gregory Lagania of Platinum Event Planning & Management in Culver City

Today we’d like to introduce you to Monica Alvarez and Gregory Lagania.

Monica and Gregory, please share your story with us. How did you get to where you are today?


Born and raised in Manila, Philippines and a graduate of Integrated Marketing Communications, planning and organizing events and celebrations has always been my passion. Whether it’s for family, for friends, or for clients, I am always the go-to person to plan their events. Starting when I was 16 years old, I planned events while juggling my academic responsibilities; I’d curate the events at night while everyone was asleep. Planning events never felt like work, and thus I knew I had found my vocation in life. Right after graduation, I got my first job as a Corporate Accounts Specialist for one of the most sought-after companies in Manila.

Even though doing sales outside the Metro ensured a busy schedule, I reserved my weekends for events. While I was working for a publishing company as a Trade Marketing Manager in 2011, one of my coworkers-turned-friend asked me to plan her wedding out of Manila, in Tagaytay — a two-hour drive away from the Metro. This was the start of my big break. After that wedding in Tagaytay, event clients never stopped coming. I finally realized that I should be doing events full time. For more than eight years now, I have planned 3-5 events a month — be it a corporate one, a wedding, a baby shower, a bachelorette or a birthday party. Thank you, Lord the blessings never stopped!

They say that the world of event planning and management is one of the most stressful jobs in the world: coordinating with the venues, the photographers, the videographers, and all other vendors in synchrony while meeting client expectations and timelines is no easy feat! As true as this may be, I will never stop being an event and wedding planner because I can never trade the feeling of satisfaction and happiness, I derive from clients who express their gratitude for a job well done. I can never say goodbye to a vocation that makes people happy and makes me feel that I am part of something big. Event planning is and will always be my first love, and I cannot wait to plan your next event and make it a memorable one that you will talk about for years!

Come 2018, even though everything in my life was figured out back in Manila, Philippines, I took the risk of moving to Los Angeles for LOVE. I met my now husband, Gregory way back in 2016 and did a long-distance relationship with him. I was thinking to myself that having a long-distance set-up will never work out and we both figured that we had to at least take a shot at love! Mid 2018, Gregory decided to move back to California from Ohio to be with me and the rest was history! We are now happily married for two months and busy building our Events Planning business! 🙂


Born and raised in Cleveland, Ohio, Gregory moved to California more than 10 years ago to try out what life has to offer in sunny California. Made his own name in different companies as THE most sought-after salesperson of the year. Everyone looked up to him when he was building his own career in Sales. What is most admirable about him is that he is never selfish in sharing his skills, talent and experience to his entire team. He motivates each one to the best version of themselves and in return, it says so much about Gregory as the Manager that everyone loves to have!

Gregory had everything he wanted when he moved except for one thing ~ He was in constant search for HIS person; the one he can spend the rest of his life with. Come 2016, he met Monica and started to have along-distance relationship with her. It was not at all easy to have this kind of set-up since the time zone was 12 hours apart~ When Monica is about to call it a day, Gregory was just starting his!

Come 2018, Gregory realized that it will never work out if they were apart from one another. August 2018 was the turning point when he decided to move back to Los Angeles and be with Monica. As they say, the rest was history after this happened! Now, they are both working very hard for their Event Planning business based in Los Angeles.

So, as you know, we’re impressed with Platinum Event Planning & Management – tell our readers more, for example, what you’re most proud of as a company and what sets you apart from others.

The world of events and celebration is probably the most fun-filled, exciting and memorable industry someone can be in. Out-of-the-box themes carefully curated color palettes, never-before-seen activities or entertainment are few of the things that guests remember in every single event that they go to. The guests of these events will either love or criticize it ~ it is a matter of how relevant the event is to a person and the huge part as to how events are evaluated is based on how well it was thought of, planned, managed and executed. Basically, all events, with no exception will always be judged based on the performance of the event planning company.

Building a business from scratch is never going to be easy but when you start creating an enterprise that you are passionate about; you will always find a way to make it succeed. Regardless of the hardships of starting from nothing, when passion calls, it will never stop haunting you.

Platinum, as what it symbolizes in reality ~ true love, purity, rarity, and strength- are the perfect descriptions as to how the business was created. Due to the true passion and love that we have for event planning and management, we decided to build the company with a goal and vocation to help clients turn their vision and event dreams into a reality. With Platinum, we give all clients the ultimate customer experience that they deserve~ they will always feel that they are the priority, regardless of how big or small their event is. Every single one client deserves the same amount of attention and expertise once they decide to have us as their planning company.

At present, there are hundreds and thousands of event planning companies that exists. When asked as to what sets Platinum apart from all of these, we always have two basic values that we stay true on ~ PURITY & RARITY. We take pride on the business ethics of the company, founded on fair play, honesty, and transparency. With Platinum, we never give clients false hope ~ What was discussed and stipulated in the event contract will always be the basis for any client transaction. We never tell clients that we can give them the moon but in reality, we can only give them so much.

Acquiring a client is always challenging considering the numerous competitions out there but keeping them and creating a long-term relationship with each one is what we are really known for and is considered to be rare in the event planning industry. Treating clients as family has always been a trademark of ours. As a result, clients who become family never fail to refer our event planning services to their family and friends. To date, more than 65% of our clientele came from referrals and word-of-mouth. It is through this and the great and overwhelming complements from our clients make us realize that we are exactly where we should be.

With over 15 years of experience in the world of planning and managing events, Platinum is the perfect fit for your next celebration! Be it a big-scale event such as Weddings, Music Festivals, Corporate Events to small and medium scale ones ~ Birthdays, Anniversaries, Bridal and Baby Showers, Christening and Engagements, we are ready to hold your hand, start this journey together and turn your event dreams into a reality!

Let’s touch on your thoughts about our city – what do you like the most and least?
We love LA because of how open-minded people are! We love how people celebrate life and live life to the fullest! What we dislike is what everyone hates ~ LA traffic! haha!

Contact Info:

  • Address: 3747 S Sepulveda Blvd
    Apt #4
  • Website:
  • Phone: 3104982853
  • Email:
  • Instagram: platinumeventplanningandmgmt
  • Facebook: Platinum Event Planning & Management

Image Credit:

Zha Zha Design
Budz Badua
Anwar Catapang

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