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Meet Mona Patel of Anom Jewelry in Hollywood Hills

Today we’d like to introduce you to Mona Patel.

Mona, let’s start with your story. We’d love to hear how you got started and how the journey has been so far.
I started working with jewelry about five years ago when I began a part-time sales position at a fine jewelry boutique in Brentwood. I didn’t have any prior experience with jewelry, but I always had an interest in it since it had been something my mother and I bonded over when I was growing up. I’m East Indian, and in my culture jewelry is a big part of our everyday wear.

After working in the shop for a few years, I started to branch out and make custom pieces for friends and family on the side and thought I could turn this into my own company. I create fine jewelry using ethically sourced diamonds. Creating a simple, classic, yet sustainable design is very important to me and is one of the main focuses in my brand. Being apart of someone’s journey to create a unique piece that commemorates a special moment in their life gives me so much joy.

Has it been a smooth road?
It’s always quite hard to take vulnerable risks for yourself, but starting a company a week before Covid-19 hit was one of the biggest risks I could have taken. I try not to doubt myself because I don’t think I would have changed my decision if I had another chance. I feel like I found my passion in life, and nothing could really stop me from pursuing that. Even a worldwide pandemic.

So, as you know, we’re impressed with Anom Jewelry – tell our readers more, for example what you’re most proud of and what sets you apart from others.
I have a fine jewelry line called Anom jewelry. I call it Anom (which is Mona, my name spelled backwards) because my signature style will be to invert the diamonds and set them “backwards.” I thought it would be an interesting way to incorporate my design aesthetic and name in one. I specialize in sourcing ethical diamonds and am moving towards repurposing vintage pieces and gold to hopefully create a fully sustainable design. I don’t see many jewelry designers using this method which sets me apart somewhat, I think the pandemic has really brought an awareness to sustainability, and I see it catching on in the jewelry world which is a beautiful thing. There are many designers that I look up to in this community, and I find it really inspiring how we can support each other during this time.

Let’s touch on your thoughts about our city – what do you like the most and least?
There’s really so much I love about LA. I think recently it’s gotten even more complex with better restaurants, art galleries, events, and the mix of culture it has to offer. Not to mention the climate and nature we have access to; beaches, mountains, deserts, etc. The only thing I dislike is the traffic. It’s so cliche, but I think the city would be perfect if it weren’t for the traffic. You could say it adds that extra quirk to LA’s character.

Contact Info:

Image Credit:
Susanne Kindt, Photographer

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