Today we’d like to introduce you to JameraRy’Che.
Mercedes, can you briefly walk us through your story – how you started and how you got to where you are today.
I was born and raised in Atlanta, Georgia I was already pursuing Music and Entertainment in Georgia going to studios, video shoots and doing background as an actor I was working with Grammy Nominated Producer CashClayBeats Also learning and watching Tankhead Wrecking From Atlanta SauceFactory teach me a few things in Engineering and my mom got sick and passed away. I ended up losing everything which lead me to California. In the midst of my mom passing, I got really depressed so I needed to do something to get out of that so I went to school online for music and got a certification in Audio Production at Full Sail University. I got connected with The Potters House @ONECHURCHLA and my third time visiting, I got offered a position on the production team with Audio mixing live performances and also mixing for Livestream and their YouTube page.
In the midst, I got connected with a studio in North Hollywood as an intern and I just went from there… I have engineered for a few projects and worked with some amazing people and I also am an artist myself so I just released my first single May of 2020 and just shot and released my first video for that as well. I have always thought big being that I come from lil bit of nothing I wanted to change the cycle of my family of being in poverty I also watch my mom pass away not going for what she loved music was her passion as well she even sung background for Yolonda Adams when I was a baby but something took place and it caused her to give up!! I didn’t want that for my daughter and I had anxiety when it came to music but it had always been my first love so it was my mom’s death that caused me to really come forth in all my gifts and I love to do multiple things and I have many gifts so why not turn my name into a brand And still do what I love and how can I implement them all…So I have my shoe line as well as my clothing line that I’m getting ready to relaunch soon also, I have some beauty products coming soon as well… In October, I will be launching my eyelash brand… I have a few more singles that I’m getting ready to drop. And my daughter has her lipgloss line that she will be dropping in the next few days so I been helping her with her brand as well.
Has it been a smooth road?
It definitely has not been a smooth road at all it’s hard coming to a new state with no family or friends and having just you and your daughter with nothing!! The difference is I didn’t come out here to pursue my dreams I came out here cuz I lost everything from having to bury my mother, an associate that I knew flew me out here to help give me a chance and get on my feet… So me coming out here being depressed to say I’m in Hollywood the home of the industry I’m going to do what I was doing back home if not better just to find that’s it’s people that don’t wanna see you get farther than them, life circumstances from getting put out to sleeping in the car, at the studio day in and out, and trying to raise a child by yourself while trying to pursue your dreams you got all type of people that hate you for no apparent reason, people jealous, you can’t trust people out here cuz they will try and set you up because your different than the rest they reject you!
So no, it’s definitely not easy at all but I’m built for it I’m a warrior and a fighter as many times as I did want to throw in the towel, I know that there is purpose in all of this and that God didn’t bring me this far to leave me and I got my daughter watching me and I’m teaching her that whatever life throws at you, You have To keep going no matter what! You fall get back up and keep working keep pushing because eventually, something Is going to shift and take off and everything that I been through on this journey will all be worth it… I had a good friend tell me that when life throws you lemons, you make lemon meringue pies.
We’d love to hear more about your work and what you are currently focused on. What else should we know?
My company is a brand and I am known for music, writing, engineering, and also as an artist, I’m known for beauty from doing hair, lashes, and brows and being different so I made a brand where I can implement all in one and I can be myself while doing it all… I have shoes as well as shirts that I’m getting ready to relaunch. Also in October, once all my products come in I will be launching my lash brand and more to come.
How do you think the industry will change over the next decade?
I’m not so sure honestly, Right now I’m just focused on me but I do know that In the next 5 to 10 years, I see myself having my own record label and Studio with all of my products to sell out of my studio… I see my brand expanding!! To me, the sky is the limit as long as I keep God first!!!
- Email: firstname.lastname@example.org
- Instagram: @JameraRyChe
- Facebook: @JameraRyChe2018
- Twitter: @JameraRyChe
- Other: YouTube: JameraRy’Che
CNYCE Films, Angel Hernandez