Today we’d like to introduce you to Maverick Kelly.
Maverick, please share your story with us. How did you get to where you are today?
I got my start in the cannabis industry in 2017. At that time, I began seeing this evolution happening in the cannabis industry and people were starting to do more cannabis-infused foods and edibles and as a cannabis consumer and food lover, I was intrigued. I realize the market was full of edibles products but no one was really doing sauces nor were they making allergy friendly edibles. Sauces have always been my culinary specialty so that is when I had the idea to come up with a line of cannabis-infused sauces that were allergy-friendly, specifically gluten, soy and GMO-free.
We’re always bombarded by how great it is to pursue your passion, etc – but we’ve spoken with enough people to know that it’s not always easy. Overall, would you say things have been easy for you?
It definitely has not been a smooth road for me. I started this venture with no capital nor a real business plan due to the fact that this was an idea that quickly took off before I could plan anything. Without capital in this industry, you are going to have a very difficult time because it is extremely expensive to pay for product ingredients, licensing, legal fees, etc.
Some of my products are currently not licensed due to the recent regulatory changes in California, it has made it virtually impossible for the little guy to get into the legal market since the changes took effect in 2018. You need a minimum of a million – 1.5 million dollars to even try to get a license in LA which I definitely do not have. Fortunately, I have been lucky enough to figure out a way around those limitations.
Since I am legally limited, I have switched my focus to expanding my CBD business since you dont need licensing to sell CBD in the US. In the meantime, I am working on pursuing investors as well as partnership agreements to take my brand to the next level and eventually getting my products licensed to manufacture and distribute to dispensaries.
So, as you know, we’re impressed with Mav Sauce / Mav Snacks – tell our readers more, for example what you’re most proud of and what sets you apart from others.
Mav Sauce / Mav Snacks is a gourmet cannabis-infused sauce and snack company that specializes in vegan, gluten-free, soy-free, and GMO-free products, all 100% hand made by Chef Maverick.
The thing that sets us apart is quality. Everything is guaranteed fresh handmade in small batches using only premium non-gmo and organic ingredients. Every cookie is baked fresh for every order and everything is made from scratch.
I value every customer because most of my patients are suffering with chronic illnesses, cancers, pain, anxiety, and other diseases so it is important to me to give people quality products with quality ingredients that assist them in healing and getting through life a little easier.
The true difference is I genuinely care about people.
So, what’s next? Any big plans?
My plans for the future are to continue to develop and expand my business. I intend to fully develop my CBD brand and get my snacks and sauces into retail stores across the U.S. In addition, I would like to expand by getting licensed to distribute in at least five recreationally legal states.
- Website: www.chef,maverick.com/mavsauce
- Email: firstname.lastname@example.org
- Instagram: @mavsauce, @mavsnacks, @chef_maverick