Today we’d like to introduce you to Lindsay Pennington.
Lindsay, let’s start with your story. We’d love to hear how you got started and how the journey has been so far.
I’m originally from a small town in Kentucky but moved to Los Angeles about fifteen years ago to practice corporate law. Although my mom is an interior designer, she encouraged me to pursue a more traditional professional field. I really had no idea what I wanted to do “when I grew up” and that’s how I ended up in law school; I figured that a law degree was very versatile. And while I don’t rely on that aspect of my education very much today, at least in a literal sense, I remain convinced of the benefit of my law degree and the years I spent practicing law. I don’t know that I would have ended up in LA otherwise, and I absolutely love this town.
I made incredible friends and had exceptional mentors when I was practicing, but my love affair with litigation started to wane after several years in the industry. I always had an interest in design and decoration, and those were interests I pursued in what little free time I had when I wasn’t working or raising my children. In 2013, however, one of my grandmothers passed away, and I went home to Kentucky for a few weeks to be with my family and get some clarity on how I wanted to spend the time I had in my life. I decided then that I was ready to take the risk on changing careers; by that time (I was 34) I had some confidence that when we as humans follow our hearts and take risks we often find ourselves supported by the universe. I came back to LA and promptly gave notice at my law firm, but handled some cases for a while as I slowly (very slowly!) started to build my design business.
The years since have brought the usual winding road paved with good times, bad times, and challenges, but I would not change the course of my journey one bit.
Has it been a smooth road?
When you have your own business, it exposes pretty quickly your strengths and weaknesses. I tell people that I have two jobs: I’m an interior designer, and I own a company that provides interior design services. I had never been a business owner before, and that was a steep learning curve, one that never really ends. And while I enjoy working for myself, by myself, I was accustomed to being in an office environment with a lot of colleagues, and I routinely miss the camaraderie and energy of being around other people all the time. On balance though, I don’t believe my challenges have been any lesser or greater than anyone else’s who start their own company; it is a surefire way to learn a lot about oneself, the good and the not-so-good. It’s a very exciting journey.
We’d love to hear more about your business.
I specialize in residential interiors and I work very, very closely with my clients to execute spaces that are very personal and expressive. My work is personality-driven and prioritizes color and decoration over architecture and line. I spend time getting to know my clients and their values before work begins in order to produce an end result that feels authentic to their character. I love rooms that look “lived in” and specific; this is why my portfolio is so diverse. I believe that how space feels is as important as how it looks, and in order for it to feel good, it needs to be honest.
What I am most proud of is that I listen to my clients and help them to create home environments that feel warm, authentic, and pleasing to the eye; that I help them live more fully and happily at home; that together we evolve and grow and their homes reflect that growth and evolution. My goal is for the clients to enjoy the process as much as the results.
Is our city a good place to do what you do?
I love the diversity of Los Angeles, it’s a diversity that extends to all the neighborhoods and architectural styles. I don’t see how anyone could get tired of LA, a city that is never boring and supplies endless opportunities for exploration and challenge.
- Website: http://www.lindsaypenningtoninc.com
- Phone: 3109033802
- Email: email@example.com
- Instagram: @lindsaypennington