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Meet Lauren Dixon

Today we’d like to introduce you to Lauren Dixon.

So, before we jump into specific questions about the business, why don’t you give us some details about you and your story.
I have always had a passion for art and anything creative. I was never good at math, and it always frustrated me, but whenever I was given the task of anything creative (even public speaking), I was such a natural and was so focused on whatever I was doing. In college, I wanted to major in something that would allow me to be flexible with my future, so I majored in Business. Over the last couple of years, I wanted to do something that could combine both my business skills as well as still give me the ability to be creative. Photography was the perfect mix of both! On top of that, I absolutely LOVE working with people. I have always loved making friends, getting to know people and am a people person at heart. Being able to help people and make one of their biggest days memorable is truly an honor. I absolutely love when a client turns into a friend. I believe my ability to connect as a friend with my client makes all the difference in their comfort during our session or wedding day and ultimately makes the photos turn out that much more beautiful.

Overall, has it been relatively smooth? If not, what were some of the struggles along the way?
I think the biggest challenge is comparison. Instagram and other social media platforms have played such a crucial role in building my business. However, with social media so prevalent, everything appears to be so perfect at times, and it can be hard not to compare yourself to others. This also plays true with art and business. I find that I compare myself to other photographers and artists more than I would like to admit. The challenge is to use this to spark creativity and not allow yourself to feel defeated when it comes to your artwork. In addition to this, running a business is a huge job. You are responsible for everything and there are no excuses when things don’t get done. Finding that balance in everything is key.

Please tell us about Lauren Dixon Photography.
I specialize in wedding and lifestyle photography. I have always loved weddings since I was a little girl. With this being said, I have an immense passion for capturing this special day for couples. My art is my everything. I make sure to capture every little detail and emotion in order to tell a beautiful and romantic love story. I want people to look back at their photos and not just see pictures but to feel the emotions all over again and relive the day.

I am most known for my light airy and timeless look, but more importantly the experience you receive when working with Lauren Dixon Photography. Aside from my art, I am most proud of how far my husband and I have come with growing our business together, given the limited amount of time we have had to grow it.

I believe the thing that sets Lauren Dixon Photography apart from others is my ability to build a friendship with my clients. I have had a lot of different friends from all walks of life. My friends mean the world to me and hold such an important and big piece of my heart. I take this same approach with my clients. I am lucky to have a job where I can be a friend to my clients. I comfort them when they are feeling nervous about posing on the big day, I take time to get to know them and what they love and really connect with them on a level thats both fun, comforting and special. In my opinion, it truly makes all the difference in how the photos turn out. It’s pretty obvious that if you are uncomfortable, your photos will appear to be uncomfortable. Likewise, if you were hanging with your friends and people you were comfortable around, this can reflect in the outcome of your photos. I want my clients to feel this way all the time.

If you had to go back in time and start over, would you have done anything differently?
This is such a hard question because when you look back on anything in your life, there are ALWAYS things that went well and things that didn’t. I was thinking about this the other day, thinking maybe I should have started photography right out of college and not gone straight into corporate life, but then I thought about it more and I almost think the opposite now. Having the experience that I have in the corporate world and in leadership has given me the better advantage. It has taught be how to efficiently and effectively run a business, the importance of customer service and introduced me to so many different types of people and how to relate to them on a daily basis. In the future, I would also love to grow a team. My corporate work has given me the opportunity to lead multiple teams over the years. Of course, I could say, oh I should have shot this photo differently or marketed differently, not spent money on that, etc. but even as cheesy as it sounds, how would you know if you didn’t try first? My personal goal (although hard) is to try and not dwell on the past but focus on the next step.

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