Today we’d like to introduce you to Keisa Sullivan.
Keisa Sullivan is a creative marketing specialist with over 15 years of building brands and “curating the cool” for some of today’s top corporations such as: Reebok, Lucky Brand, MCM, Puma, Asics, LaMayDay.com, and Blu to name a few. Keisa delved into the creative industry as an entrepreneur after being laid off from her “dream job”, a year after receiving her Arts Degree.
Keisa was always at the forefront of developing and executing ideas for friends and family and soon had the revelation that she should develop her own consulting firm, KS Consulting, Inc.
After years of providing consultation to upcoming designers, emerging brands, and “cool kids” (before they were called “influencers”), after being hired by her first major client, Reebok, Keisa quickly found that the executing ideas was more ideal for her brand and enhanced her portfolio of services which broadened the scope of the clientele and opened the door to other corporate clientele.
Currently, KS Consulting, Inc. provides marketing insights for some of today’s top influencers in the Fashion, Arts & Entertainment industries. Celebrating their 10th year, KSC has now become a notable and trusted outlet for influencers and celebrity clientele.
Great, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
As an entrepreneur, the road to success is never easy, with so many options and a vast amount of companies providing marketing for influencers, there are daily challenges, one of the biggest I face is bridging the gap between the “corporations and the cool kids”, while I might think my clients are amazing, the process of pitching can be rather challenging when entities have a vast amount of options to choose from for their messaging. As a small business we have to constantly find innovative ways to appease to clients on both sides of the spectrum, client and corporate.
KS Consulting – what should we know? What do you guys do best? What sets you apart from the competition?
KS Consulting, Inc. specializes in creative marketing, celebrity and influencer relations and brand development.
We pride ourselves on being at the forefront of developing creative and innovative ideas and working with clients to execute their vision whether it be a special project or a lifelong dream.
What moment in your career do you look back most fondly on?
Fortunately, I’ve had a few awesome moments, and my proudest moment to date is producing Nipsey Hussles Victory Lap album release party in the Bay Area last year, We had over 500 fans in attendance!
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