Today we’d like to introduce you to Kimery Sherwood.
Kimery, please share your story with us. How did you get to where you are today?
How it all started……I worked for the jewelry designer, Michael Dawkins. I managed his LA operations, as he was based in NY. I scheduled his public appearances, trunk shows and cocktail parties for his celebrity clientele. I LOVED it and knew that I wanted to do special events on a larger scale.
So I quit Michael Dawkins after 5 years and obtained a position with a very high-end LA-based event coordinating company. The deal was: my employer would contract the clients, as she had the name and the connections, and I would produce the events, as she wanted to focus on having kids, etc.
After an amazing year of producing high -end events throughout the greater LA areas, it came to a point where clients were asking me to produce and design their events without having to go through my employer. The problem was that I was contracted with her and couldn’t take on clients… unless I started my own business. Hence: KimeryEvents was born.
I had made wonderful connections in the special events industry and produced an abundance of beautiful events, but I did not have a portfolio of images of these events as I had to leave it behind with my old employer. Hard to get clients without a portfolio, to say the least.
So that is when my quote of “relationships are everything” came into play and still does to this day. A very reputable colleague of mine believed in me so much and knew that I would succeed, he gave me his old portfolio to use as my own to contract clients. 13 years later, I am still grateful to this man who is still in the industry himself, doing high-end events around the world.
Overall, has it been relatively smooth? If not, what were some of the struggles along the way?
Being an Event Coordinator and small business owner, there are always up’s and down’s when you are in an industry that is considered a “luxury”. You are constantly having to reinvent yourself and stay on top of your “brand”, stay connected and relevant, maintain and make new relationships, always keeping on top of the latest trends and resources.
These days, everyone wants to be an event coordinator. When I first started many years ago, there was only a handful of us. Now, people are coming off in bus-loads daily. So that has been the new struggle…. overcoming the “newbies” in the industry, who don’t know what they are doing necessarily, giving those that do know what they are doing a “bad rap”. I feel like I have to “sell” myself and validate what I do a bit more than I have in the past.
Alright – so let’s talk business. Tell us about KimeryEvents – what should we know?
KimeryEvents is a boutique consulting, design and production company, specializing in all social events (Weddings, birthdays, anniversary’s, Bar/Bat Mitzvahs).
I am the lead coordinator, working closely with my clients, maintaining contact at all times. I feel like they hired “Kimery Sherwood”, they should work directly with Kimery Sherwood. I feel very strongly about not passing my clients on to assistants. With that, my standards are very high in all areas and I feel like I am really the only one who will keep those standards high throughout the many months of planning and designing.
I am also very proud on how personable I am with my clients and vendors, always treating people with the utmost respect. I also “pat myself on the back” by listening to my clients’ needs, and producing events that they envision but don’t quite know how to express their vision. Most importantly, not only keeping to their vision…. but also always staying within their budget!
Any shoutouts? Who else deserves credit in this story – who has played a meaningful role?
Hard question…. This list goes on and on! Again, relationships are everything in this business.
My number #1 shout out would be for the man who gave me his portfolio all of those years ago… David Merrell of AOO Events. Without him, my road would have been a lot more difficult.
My #2 shout out would be for my Dad, as he has been my constant supporter over the years, always giving me words of wisdom for not only business elements, but in everything “life”.
My #3 shout out: to all my clients who have given me the gift of not only working with them to make their special day everything and more but the friendships that have evolved for a lifetime.
- Address: Santa Monica, CA
- Website: www.kimeryevents.com
- Phone: 310.452.0230
- Email: email@example.com
- Instagram: kimeryevents
- Facebook: KimeryEvents
- Twitter: @kimeryevents
- Yelp: Kimery Events