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Meet Kenneth Bovain Jr of BvousApparel

Today we’d like to introduce you to Kenneth Bovain Jr.

Kenneth, can you briefly walk us through your story – how you started and how you got to where you are today.
My brand’s name is BVOUS which means “be you” in French. The reason I chose this name is because I didn’t just want a name that was just for a brand but I wanted the name to be a statement. Whenever I create a design or a custom piece my goal is for the client to feel completely confident and feel good about themselves and with what they have on. My nationality is African American was born and raised in Brooklyn, NY. To be completely honest, I never in a million years thought I’d be having my own clothing line. I’ve always been into fashion and my family and friends always felt I had a unique taste when it came to dressing. Funny story, my mother and her friend believed in me so much that one day they bought me a sewing machine and said “here, you have to start somewhere “ with me having no experience to sew at all. I’m self-taught and I take pride in that because sewing is not an easy craft, but after starting and getting that push from my support system, I’ve realized this is a gift from God. I’m motivated by the belief that other people have in me, I’m motivated when I see a client feeling good about a purchase they made from me, I’m motivated mostly by when I can look at my progression in just a short time and I can say yes I did that, I have to keep going.

Overall, has it been relatively smooth? If not, what were some of the struggles along the way?
As a designer definitely have the ups and downs. Always nervous if the people will receive what you put out. Coming into this without knowing any of the basics of sewing or even knowing how to use a sewing machine was one of the biggest challenges. I’m grateful for YouTube! And of course, my friends who are designers and did not mind showing me a few things to get me started.

BvousApparel – what should we know? What do you do best? What sets you apart from the competition?
My business started off as just a high fashion line for men, for custom pieces and also having a collection. I specialize in custom shirts, blazers, bomber jackets and pants. I’m known for the clean and well-made pieces that I deliver to customers. I strive on trying to have the best customer service and offering my clients the best service I can. I have now branched into have an apparel line with t-shirts, shorts, sweatshirts, hoodies and sweatpants. I’m very proud that I’ve been able to maintain clients, maintain my business and still maintain a regular 9-5 job. What sets me apart from other brands is that my mission statement is that this is not just a brand but a statement. There’s nothing in this world more greater than being your authentic self because people may copy or try to duplicate but they will never BVOUS (Be You)!

What is “success” or “successful” for you?
Success for me is being able to leave a legacy behind and to be among the greats who have already left a mark in this fashion industry. I would like to be among the icons and I’m going to put the work in to get there.


  • Custom jackets range from 250-500
  • Custom blazers range from 250-650
  • Hoodies are 40-45

Contact Info:

  • Address: 297 dumont ave
    Brooklyn NY 11212
  • Phone: 7189150039
  • Email:
  • Instagram: BvousApparel , King__k3n

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