Today we’d like to introduce you to Katie Jock.
Hi Katie, it’s an honor to have you on the platform. Thanks for taking the time to share your story with us – to start maybe you can share some of your backstories with our readers?
If we take it way back, I’ve been baking and cooking since a young girl with both of my grandmothers. Jump to the beginning or creation of Katie’s Kakes, I had been working in and managing small kitchens in NY from an early age. After my second child was born in NYC, I continued for a couple years until we came to the sad realization that I was working to pay the nanny(essentially). From there the decision was made. Katie’s Kakes (cakes, crafts & more) was born. I started small, selling baby bows and small beaded items. Over the years it continued to grow. Small cakes here and there to larger event cakes. Eventually, we decided to make the move to California in late summer 2016. My partner, who is also in the food industry, had job opportunities available for him and our daughter was entering Elementary, perfect timing. Katie’s Kakes took a minute to regain its momentum. New city, new clientele, and exhaustion from a cross-country move. New rules altogether. I continued to do small handmade gifts and custom products after the move for a bit. A cake order here and there. Full-time mom duty. Then 2020 happened. My partner was lucky enough to stay employed but no parties, no gatherings… standstill for me. Adapting as a single human business was rough but it brought me back to cakes and creating cake art. Drive-through parties meant unique treats individually wrapped and tiny cakes for each little household. And with the local support from neighbors meant I grew so much closer to my community. The “Crafts & more” aspect grew also. As I got to know my community, the more I found that the many other talents my family have taught me in my younger years came in handy. Keepsake quilts, furniture restoration and refinishing, bringing old wooden toys back to life. And I was able to get to know my neighbors, celebrate their special days with them, and hear their stories. And that brings us to today, creating cake art & holiday treats in The Valley.
Would you say it’s been a smooth road, and if not, what are some of the biggest challenges you’ve faced along the way?
Oh man! I’m not sure it would keep me moving forward if it was a smooth road. There have been low lows and high highs. Times when I wasn’t sure it was worth it. One of the biggest struggles may always be that pull and balance between making sure I’m being a good mom and trying to be better and being sure that my business is getting the focus it requires. Aside from that any other struggle I may encounter are small and basic. Having an off day and I calculate the wrong weight of butter. Or running out of space.
Thanks for sharing that. So, maybe next you can tell us a bit more about your business?
It’s a small Indigenous Woman Owned business that specializes in cake art, small personal private catering with a side of handmade gifts, keepsake quilts & other crafts. Not your average cake lady, aside from cakes I offer services for handmade paper flower backdrops, furniture refinishing, and more. I pride myself with knowing that creative control is in the hands of the client. I just want to help their vision come to life. Whether it’s the perfect shade for their table or theme for their cakes.
Before we let you go, we’ve got to ask if you have any advice for those who are just starting out?
Basic but…don’t give up. Some days will be harder than others but it’s worth it. Anything I wish I knew…support will come from the most unexpected places.
- 6” Cake starts @ $52
- Cake pops – $36/dz
- Cupcakes – $35/dz
Grettel Cortes Photography
Jennifer Tanksley-Coss Photography