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Meet Kandice Guice of Guice Law Co.

Today we’d like to introduce you to Kandice Guice.

Kandice, let’s start with your story. We’d love to hear how you got started and how the journey has been so far.
I’m a little girl from South Central LA who was migrated to Louisiana. I kept the flare of the city as reflected in my parents and manifested the hospitality of the South as seen in my grandmother. I learned early to dream big and never lost sight of that.

So much of who I am and what I have accomplished is tied to manifesting the unseen spaces I dream up in my mind. As a young attorney, I scrolled my timeline and saw a need for more lifestyle and beauty content for everyday career women so I launched Over the last three years, I’ve used the platform to provide motivation and encourage for women who are chasing their goals. It’s a safe space for multidimensional women to believe in the power of their wildest dreams. Through transparent storytelling, I’ve been blessed to create a tight-knit community of goal-getters on a mission to impact the world in our own respective ways. Each day, they remind me of the importance of using our voices for good. Most recently, I thought of these women and took a risk that I hope pays off for all of us.

As I looked at the social unrest plaguing the world, I decided to do something about it by writing the CEO of my company about diversity and inclusion efforts. The bravery to take this step was again tied to manifesting the unseen.

Black talent is all around us, waiting for one opportunity to over deliver in corporate America. And yet, corporate leadership in most companies does not reflect the tenacity and grit of this talent. Somewhere, we keep getting lost in the pipeline.

In 2020, we are still underrepresented and underpaid. The simple action of sending an email to my CEO was my way of attempting to move the needle a bit. Days later, he was meeting with me to discuss my concerns and working with Executive Leadership to increase company efforts geared toward Diversity and Inclusion. The fire had been lit and I was galvanized to do more.

I shared my story with and coupled it with a template email as well as a list of ideas and solutions that readers could present as a starting point in conversations with their own companies. The outcome was better than I imagined, and my heart was full as I read emails and DMs from women everywhere who were inspired enough by my story to take action.

Since that time, several platforms have given me the opportunity to discuss the importance of championing diversity. The results of my efforts have emboldened me to do even more to create a difference through speaking opportunities at corporations, conferences, and organizations.

I also founded Guice Law Co., a boutique business law firm. I believe one powerful way to effectuate change is by emboldening diversity in the business world and offering necessary business resources to diverse populations. I thought to myself, “what would happen if more minority-owned small businesses had the knowledge and resources to establish a better contractual framework?” I started offering advice to these small businesses through Facebook live and watched as the demand poured in for me to represent them, again manifested an unseen space to make a difference.

I think most of us are multidimensional but asked to be monolithic by society. I’ve bucked the system by finding a way to mix passion and purpose. Whether it’s writing a devotional, creating a pipeline for diversity through my nonprofit, or launching a t-shirt line to support an important cause, I allow myself room to do the things that matter to me. My story is constantly evolving as I lean into new ways to use my giftings to make an impact.

Overall, has it been relatively smooth? If not, what were some of the struggles along the way?
Nothing worth having comes easy. Along the way, I have suffered from imposture syndrome, worried that my following is not large enough to truly make an impact, and wanted to quit after failing at my first attempts. I suppose I’m a bit like Jay-z in that the genius thing I did was not giving up. Every step of the way, I’ve fell forward. Tapping into a growth mindset redefines obstacles and challenges by transforming them into learning opportunities. In being determined to keep going, I’ve beat fear every time and realized that my best is always enough. When we consistently do the work to manifest our dreams, we will eventually be rewarded. It has happened over and over again such that now I know it’s not a matter of if but a matter of when. Because I am motivated by something bigger than me, I refuse to give up even when it’s the easier than struggling through the tough stuff.

Please tell us about Guice Law Co.
Guice Law Co. was founded to help businesses protect their interests by establishing sound contracts that mitigate company risks, prevent legal catastrophes, and elevate brand presence.

In the wake of the pandemic and social unrest within the world, Kandice noticed a need for entrepreneurs to develop a better contractual framework for their businesses. She now leverages her vast knowledge of complex contracts and negotiations to help businesses and creatives protect brand equity by understanding the contractual terms best suited for their business needs through the law firm, speaking engagements, and course offerings such as her latest release, Inking the Deal which is a comprehensive look at how to negotiate contracts like a pro.

As a community leader and activist, Kandice believes one powerful way to effectuate change is by emboldening diversity in the business world and offering necessary business resources to diverse populations. She works to be a part of this change by providing service offerings and educational content.

As a member of Alpha Kappa Alpha Sorority, Inc. and Junior League, Kandice has a heart for community service and prides herself on giving back. When she is not closing corporate transactions or writing, you can usually find her speaking at various schools and community events in conjunction with More Than Pretty Campaign – a nonprofit organization she founded to increase the diversity and inclusion of African American women in areas of STEM, corporate leadership, government, and community activism. Through this initiative, Kandice hosts workshops, talks, and curated events intended to shift the world’s perspective on female leadership.

Her personal brand provides a space of daily inspiration for multidimensional women getting it done. She is set to release a devotional, Prayers of a Goal Getter on October 23rd. This devotional is specifically designed for ambitious women seeking more. In it, readers will find a compilation of prayers that motivate and inspire them to stay the course. Prayers of a Goal Getter is for everyone from stay at home moms who are on the verge of leaping into something just for them to women who are climbing the corporate ladder and need a little push to get there.

If you had to go back in time and start over, would you have done anything differently?
If I had to start over, I’d go for it before it was pretty. Sometimes perfection is paralyzing. It slows down momentum and growth. Whoever said done is better than perfect was right. We get better by doing so it is okay to release the not so perfect things into the world.

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Image Credit:

Photography: Kelly Moore Clark, Creative Direction: Taylor Bennett, Stylist: Kimberly Williams of KimbeauxStyles, Jumpsuit and Tuxedo Designed by: LOI D’Influence

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