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Meet Jordan Botbol of BALEC GROUP/MECHALY in Downtown

Today we’d like to introduce you to Jordan Botbol.

Thanks for sharing your story with us Jordan. So, let’s start at the beginning and we can move on from there.
I have come a long way over the last thirty years.

Growing up in Morocco and France, my parents didn’t have much money but there was always food on the table. I’ve always enjoyed fashion but couldn’t afford it. At 17, I decided to come to LA to study Business Management and fell in love with the city! I then made a promise to myself – after my studies, I will become successful no matter what in pursuing my passion – Fashion – and will help others in need once successful.

In 2014, I incorporated Balec Group with my cousin and co-founder Stephan. We both share a passion for fashion and animals so we created our first vegan brand “Mechaly” aiming to address the obstacles and challenges facing cruelty against animals. A couple of years later, we created 3 more brands and counting.

Ambition and Persistence: That’s how I got here today!

Has it been a smooth road?
Not smooth at all in the beginning. We’re a company that sells online only. It’s very hard to get your products in front of potential customers when you don’t have any money to invest in marketing. We had to go the slow route for the first year and worked from home every day 12 hours per day. Working hard was the answer to our struggles. We found ways to get our products out there and customers immediately loved them.

Work hard, play hard baby!

So, as you know, we’re impressed with BALEC GROUP / MECHALY – tell our readers more, for example what you’re most proud of as a company and what sets you apart from others.
We’re going to talk about our main brand: Mechaly.

In 2014, Mechaly was born out of the wish to blend social action with the love of fashion and style. Mechaly aims to address the obstacles and challenges facing cruelty against animals. Our story starts with the intention of finding ourselves. We asked ourselves If we could do anything every day – what would it be? We quickly realized that to live a purposeful life we need to work towards making the world a better place! Our passions lie in Animal Rights, Reading/Learning/Storytelling, and Traveling.

Mechaly is where these passions meet. We created Mechaly to be able to live out our passions every day. We do so by traveling the world to find amazing stories about extraordinary people that share our passion for animal rights. Mechaly collaborates with these people to spread their message through creating limited edition products of which a portion of proceeds is contributed to advancing their cause.

Mechaly is inspired by people who lead busy lives and are looking for accessories that encompass style and comfort while fulfilling a higher cause. Mechaly is all about design, fashion, the environment, social responsibility, excellence, inclusiveness, integrity, authenticity and, of course, being a voice for animals. The mission is to take animals out of the equation. Mechaly is proud to be certified vegan by and a PETA approved cruelty-free & vegan brand.

Make a statement. Join the movement. Change the world one accessory at a time.

Let’s touch on your thoughts about our city – what do you like the most and least?
I love the weather in LA! I’m not so crazy about the traffic!


  • Handbags start at $95
  • Hats start at $65
  • Sunglasses start at $35

Contact Info:

Getting in touch: VoyageLA is built on recommendations from the community; it’s how we uncover hidden gems, so if you know someone who deserves recognition please let us know here.

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