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Meet Israel Ramos of Israelshoots in DTLA

Today we’d like to introduce you to Israel Ramos.

Thanks for sharing your story with us Israel. So, let’s start at the beginning and we can move on from there.
I started out in San Francisco where I was born and raised in the Mission District. It’s a predominantly Latino community and very tight-knit. I was always hanging out in the neighborhood and I have memories of photography popping up around me consistently. I got my first camcorder when I turned 11 and you couldn’t get me away from it. I taught myself how to edit in camera and me and my best friend Danny would always shoot skits.

In high school, Danny and I upgraded and bought out first DSLRs and just started going crazy with video and photo, we were obsessed and we still are.

I studied theatre in High School, got my BA in Cinema from SFSU. When I graduated from SFSU, I stayed home for a while and started a small video collective we named Hungrie Ones. We would shoot music videos and short-form video profiles highlighting different creatives in our community.

I made LA about four years ago and worked in the video department for different outlets, brands, channels for six months before I started working in the music industry. I was an acquaintance of Anderson .Paak through mutual friends and he knew I worked in video and photography. He approached me one day at a show and asked if I would want to work for him. I jumped on that shit with the quickness.

We worked together for three years. It’s changed my life. I’ve been apart of so many experiences, shows, projects, ideas, traveling the world, the album process, documenting and helping form the brand of Anderson .Paak on social media.

Since working with Anderson, I’ve worked with The Free Nationals, Ignite Company and Wiz Khalifa.

Currently, I am highly affected by COVID-19 and trying to regroup considering the reality of new opportunities given my line of work and the music industry.

I’ve been working on a documentary project that will be released soon. I know that will help present some opportunities for work. I’m hopeful that we will come back to sense of what we considered normal before this.

Overall, has it been relatively smooth? If not, what were some of the struggles along the way?
I don’t think any road is smooth or any path taken in straight. Of course I’ve had my struggles. I’ve slept on the floor of my friend’s house for months before finding a place. I’ve been let go from jobs and left with no stability. I’ve had equipment stolen. I’ve had entire tours canceled.

But nothing compares to the struggle we as creatives are currently facing with COVID-19.

Israelshoots – what should we know? What do you do best? What sets you apart from the competition?
I specialize in video, photo, editing, directing, social media.

I work for myself but I’m most proud when I’m able to provide other colleagues and friends of mine an opportunity to work together on a project.

The biggest thing that can set anyone apart is just being themselves and making that apart of what you create, how you create, how you hold yourself accountable, how you work with others and what you have to say/create. I’m still working on all of that and above.

What is “success” or “successful” for you?
Success isn’t final and it’s always changing. You set a goal, you either reach the goal or you don’t. Regardless, you set another and keep going.

Contact Info:

  • Email:
  • Instagram: @israelshoots
  • Twitter: @israelshoots

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