To Top

Meet Francisco Gonzales of Rosemoney

Today we’d like to introduce you to Francisco Gonzales.

Hi Francisco, please kick things off for us with an introduction to yourself and your story.
I was born and raised here Highland Park, CA. Street fashion haves always been my passion. From being a kid to now. It wasn’t easy for me to chase that dream as a kid. To learn how to manage production and create ideas for this small business that I have now. I had to work straight out of high school help out with my mom and other eight siblings. But I knew no matter how many jobs I had I wasn’t gonna stop chasing my dream to own my own streetwear clothing. But things changed for me 2014 when I applied for a warehouse job that deal with anything from photography, production, modeling, graphic designing etc. That’s when I knew I was in the rite Industry I worked there for five years, I learned so much there that I decided to branch out and create my own ideas. So I started to create ideas short term goals long term goals started looking for photographers and graphic designers to help out.

So by 2019, I did my first Rosemoney drop of merchandise I started off with t-shirts and crop tees for girls. So then, I started to advertise in every platform of social media. It was very hard to be notices by people but I kept going. I kept creating new ideas. I started to enter pop-up events hosting music venues with local artists that I know. Also doing giveaways on social media. But I’m here cause of all the support have gotten from friends, family and people that check my website out and see the art me and my team create. It’s not an easy challenge but it’s worth it when you know this is your passion.

We all face challenges, but looking back would you describe it as a relatively smooth road?
Yes, definitely many struggles biggest struggle was advertising. Building a culture behind your street brand. Finding the right audience that would purchase and wear the brand. Also, getting out of my comfort zone was a struggle. I wasn’t sure of my brand so I had to grow out of it and believe in myself and I’m what I’m creating. I struggle Financial as well being a dad of two working full time investing in to the company as well. But I’m still here learning and growing with my business.

Great, so let’s talk business. Can you tell our readers more about what you do and what you think sets you apart from others?
Rosemoney is a small streetwear business that just started in 2019 from Highland park CA. I am the founder of Rosemoney. I deal with all production making sure all merchandise is in high quality. I manage models and photographers and graphic designers also hosting pop-ups and music venues for advertisement… I’m known for being a hard-working person caring and love able person but also the best dad there’ is. But passionate to everything I had accomplished. What sets me apart from others not much we all equal only different is I’m here to help the community just how they help me establish where I’m at now. What makes me proud brand-wise is able to see people smile after they purchase their merchandise and they know the art and quality is good product.

Rosemoney is a streetwear but that represents hustle and love. For does who feel that everyday, this merchandise is for you. A brand that gonna gives back to the community as it grows.

Contact Info:

  • Email:
  • Website:
  • Instagram: rosemoneycollections

Image Credits:

Francisco Gonzales

Suggest a Story: VoyageLA is built on recommendations from the community; it’s how we uncover hidden gems, so if you or someone you know deserves recognition please let us know here.

Leave a Reply

Your email address will not be published.

More in local stories