Today we’d like to introduce you to Erick Avila.
Erick, let’s start with your story. We’d love to hear how you got started and how the journey has been so far.
I started working with professional boxers as a strength and conditioning coach/nutritionist. In the process of that I also started writing for major fitness sites on topics like athletic training for improved performance as well as nutrition and supplementation strategies for improved health outcomes. I wanted to develop a website as a home base of my own where I could provide readers with free content pertaining to the aforementioned topics as well as other training/nutrition related topics. In addition to that my website provided me with an outlet to reach a wider range of people outside of just the Southern California area so I’ve been able to provide people in other parts of the country (and sometimes outside of the country) access to my nutrition consultation and training programming services.
Great, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
No, like with any profession there are bumps along the way but being able to respond, adapt and adjust ultimately make one stronger. Some struggles included learning about the marketing side of things to have a website that stands out with so many other’s out there on the internet. Another struggle was learning about the business side of things pertaining to pricing. By knowing and establishing your rate, the clientele you interact with will better value the product.
Ergogenic Health – what should we know? What do you guys do best? What sets you apart from the competition?
www.ergogenichealth.com provides nutritional consultations (& follow ups) as well as weekly email check-ins for anyone that needs help trouble shooting dietary goals. This is done in the form of general nutritional education to promote long term maintenance and independence. In addition to that customized sports performance programs are available for athlete’s looking to achieve peak performance prior to a sporting event.
My site is most known for cutting edge nutrition, supplementation, and training articles that I provide to anyone that visits my blog www.ergogenichealth.com/blog for free. I’ll write about subjects ranging from training strategies for CrossFit events to clinical nutrition information about inflammation to introductory information about nootropic (smart drug) supplementation.
I’m most proud of getting feedback from a wide range of people throughout the country (and sometimes even out of the country!) that my articles were able to provide them with beneficial information that helped them achieve their goals.
I think some of the topics I cover that are relatively new to the industry like ketogenic supplementation and sports performance set me apart from others. As well as my focus on other novel ingredients and training methods for both improved health and performance.
What moment in your career do you look back most fondly on?
Getting recognition from athlete’s and individuals in the industry that I’ve worked with for my work.
- Initial Nutrition Consultation – $80
- Weekly Email Check-Ins – $65 (per month)
- Sports Performance Package – varies
- Website: http://ergogenichealth.com/
- Instagram: https://www.instagram.com/eriiickk_/
- Facebook: https://www.facebook.com/people/Erick-Avila/100006023389205
- Twitter: twitter.com/ergogenichealth.com
- Other: https://www.pinterest.com/ErogenicHealth/