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Meet Emil Mequita

Today we’d like to introduce you to Emil Mequita.

Hi Emil, we’d love for you to start by introducing yourself.
I wish I could say I came out of my momma rapping lyrics and recording songs, but the truth is music let alone hip hop was never really on my mind. I started making music in my senior year of college, what started as some friends freestyling in a basement quickly turned into my first mixtape “Humble Beginnings”. Back then, I went by the name Quita (The last five letters of my last name), I think that mixtape is still floating around somewhere.

For me, it all started when I realized I wasn’t happy and didn’t know where I wanted to go next. But I knew that I felt at home every time I stepped into the booth. I dropped out of school essentially to become a rapper. Since then, I stopped going by the name Quita and switched to Emil because I wanted to be transparent as an artist. I want my music to represent that honesty and transparency that helps us all connect. I loved writing poetry and I was always into storytelling as a kid, and because I was one of three kids I always felt the need to perform for attention. I don’t have to be a genius to realize a career in music made sense, lol.

Today, I have released several songs on major DSPs including my first album “Perfect Timing” which features my singles, “Important” and “Awake” some of my most popular songs to date. “Important” was selected for the upcoming Jim Jones and Quarantine Studios mixtape being released in April 2022. In April, I will also be releasing a new song titled Apple Jacks, a sexy and fun anthem to ring in the summer.

Can you talk to us a bit about the challenges and lessons you’ve learned along the way. Looking back would you say it’s been easy or smooth in retrospect?
Nah, it hasn’t always been a smooth road. There have been plenty of twists, turns, and bumps. I never let that slow me down, life comes in waves. I know there are times when things are rough, and it seems like I’m getting my ass kicked, but I know those moments won’t last forever and I push through it knowing that things will turn up. As an indie artist, you HAVE to remain optimistic and damn near delusional to keep going.

Can you tell our readers more about what you do and what you think sets you apart from others?
I joke and tell my friends I’m like the Clark Kent of this “rap shit” during the day I’m working for an advertising and PR agency and at night, I’m making music or running things for GTGV; the indie label, my manager and I founded. I do think all of this is for a reason, my day job has taught me to show much about marketing and advertising, and I’ve turned around and applied some of that directly to my career. Everything from how to run Google Ads to the SEO of my own website are just some of the things that I picked up from my career.

My day job has been a blessing because it’s literally allowed me to keep my independence while making this music without having to resort to extremes to pay for it. It’s a hustle for sure, but I recognize the blessing in maintaining that independence and ownership.

I like to think my music is rap/hip-hop with pop appeal, and that is all thanks to the people and places I’ve been. So my music is fun, snappy, witty, sarcastic, and lastly romantic and that’s very much who I am at heart.

Have you learned any interesting or important lessons due to the Covid-19 Crisis?
When COVID-19 happened, I understood how fragile life is and that death isn’t the only thing that can make the world stop. For some reason, I was inspired by the stillness, I remember buying brand new music equipment and having a renewed sense of inspiration. People were dying all around us, and I felt this urgency to make things happen. I moved from NYC to LA in the midst of the pandemic because I felt the urge to go after my dreams more strongly than ever.

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