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Meet Edison Konan of IWoremyheartonmysleeves in DTLA

Today we’d like to introduce you to Edison Konan.

Edison Konan also known as trappingstyles on Social media platforms is an astute business owner, forward-thinker, and vibrant visionary. Edison currently owns a fast-growing fashion brand and is the sole inventor of the ‘pocket socks.’ A native of Ivory Coast, the young business owner seeks to give the world a new feel of fashion. He relocated to the United States with his family after winning a Visa. His family went through a rough patch from his sister suffering from a mental health illness to his parents separating. In his current endeavors, he uses these experiences as leverage to achieve his goals and medium to comfort the lives of others.

Edison’s inspiration for his socks came from the trendy Playboi Carti hit record called MAGNOLIA, which had the lyrics, “In New York, I Milly Rock, Hide It In My sock.” This particular song was his breakthrough to becoming a millennial business owner in the fashion world. Coming up with the idea of zipper socks was ridiculous to everyone around him. However, he was driven to bring this idea to fruition. Today these fashionable socks are widely sought-after in the market. Edison uses his brand not only as a means of survival but, most importantly, as a means to motivate youths who have ideas.

Also, his fashion brand creates “Emotional Comfort Wear” to make consumers feel good, targeted towards those with depression and anxiety. Edison looks forward to bringing delight and purpose to over 7.7 million youths of America projected to suffer from mental health illness. He is passionate about raising awareness about this pressing challenge and finds it rewarding to be on the frontlines.

Has it been a smooth road?
It has been a rough and fulfilling road.

From having friends pass away. Parents getting a divorced. Having my little sister suffer from depression. And just starting a brand with self-doubt, doubt from others and no money.

We’d love to hear more about your work and what you are currently focused on. What else should we know?
iworemyheartonmysleeves is a community building project which empowers, inspires, and comforts our youth and families dealing with mental health. The clothing is crafted with empowering messages and images which act as emotional comfort wear.

Through clothes decorated in affirmations, community projects/Outreach, events to bring youth together, and hotlines.

Iworemyheartonmysleeves + Fashion:
Our vision is to create a new genre and a new fashion statement.

Iworemyheartonmysleeves + The community:
We want to bring together the community around the world where the project is narrated from different perspectives through collaborations and contributions. Collaborations with other artists. The project is not limited to fashion. It will include poetry, art, food, etc.

Company value: Emotional comfort, Fun, and community

Is our city a good place to do what you do?
I would recommend they start anywhere they are at now. And later move here to expand.

Contact Info:

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