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Meet Diana Romero of At Your Side Planning in San Diego

Today we’d like to introduce you to Diana Romero.

Diana is the owner and principal coordinator of At Your Side Planning. Diana graduated from San Diego State University with a Bachelor’s degree in Social Science, then acquired her Professional Certificate in Meeting and Event Planning through SDSU’s Professional Development Program in 2002. Diana’s background in planning began in non-profit events for Circle K International, a collegiate community service organization, and a youth group in which she held leadership roles for over ten years. Diana has also assisted in non-profit community based organizations including SAY San Diego, Rachel’s House as well as fostering kittens from the city’s animal shelters. Diana simply loves to help! In non-profit, Diana thrived in helping people and discovered her love and passion to help the community. Diana also held a vital role in a team-building committee at San Diego State University and fell naturally into assisting friends and family with weddings and events.

Diana established her own event planning company, Ah! Le Party in 2004. She then changed the name to At Your Side Planning in 2012. At Your Side means just that: Diana and her team are at your side every step of the way. Diana understands that each event is unique in its own way. Diana and her team develop a friendship with their clients so they truly understand individual personalities and style, incorporating that into every aspect of the planning process. Diana also implements her Interior Design education into the event decor and draws her inspiration from her world travels.

Diana’s goal is to bring your vision to life. She will be there to help you with any question you have. Diana promises to be at your side every step of the way. Diana is also a wife (married in 2012 in Hawaii) and a new mommy! In her free time, loves to work out, travel and enjoy the outdoors with her family.

We’re always bombarded by how great it is to pursue your passion, etc – but we’ve spoken with enough people to know that it’s not always easy. Overall, would you say things have been easy for you?
It has not been a completely smooth road, no. When I started in 2004, I was very busy through 2007. When the economy crashed at the end of 2008, my business was slow until 2010. I did also work at my alma mater, San Diego State University so that helped a lot! Once things picked up again, it has been great. The biggest challenges for me would be working with smaller budgets, with “vendors” couples brought on to work a wedding that were really friends without wedding experience and the saturation of wedding planners in the market.

So let’s switch gears a bit and go into the At Your Side Planning story. Tell us more about the business.
At Your Side Planning is a full-service wedding and event planning, design and coordination company located in San Diego, California. We have been planning events for over 11 years in San Diego as well as Hawaii, Mexico and Orange County. Our team consists of dedicated coordinators, designers and operation managers. Each team member has the passion needed to make your day the best it can be. Each detail will be attended to, every question will be answered. Your day is our priority. At Your Side began in 2004 as Ah Le Party and has since planned hundreds of successful events.

Why should you hire At Your Side Planning?

With a combination of proven event and wedding planning expertise, design originality and execution, At Your Side stands out as a top notch company. At Your Side Planning proudly maintains 5 star reviews on Wedding Wire and Yelp. As ‘Ah Le Party’ in 2011, At Your Side was voted Best Wedding Planner in San Diego and placed in the top 3 Best Wedding Planners in San Diego in 2012, 2013 and 2014 by the 10News Alist. At Your Side Planning has been featured in San Diego Style Weddings Magazine, Exquisite Weddings Magazine, A Practical Wedding, Project Wedding, My Wedding Reception Ideas as well as Wedding Wire Rated year after year. We promise to provide our expertise, best vendors, great pricing, impeccable design and more importantly, a one of a kind wedding styled with you in mind.

What we can do for you!

Saves You Money and Time

We will save you money by referring the vendors that we know will fit within your budget and style. We pass along vendor discounts as well and do not take commission instead of your discount. Discounts alone save our clients hundreds! We streamline the planning and selection process to help you save on time, your most valuable asset. For Partial and Full Service wedding packages, we create a specific planning timeline with your schedule in mind.


Not only does our team have valuable experience, but credentials, as well. Diana Romero, owner, as well as Kendra Grant and Yvonne Mountain, have acquired their Meeting and Event Certification through San Diego State University’s Extended Studies. Diana Romero has Interior Design education which translates into the most beautifully styled weddings and events.

Stress-Free Process

Our team creates a clear and concise plan for your wedding or event planning package. We present everything in a very concise planning timeline and provide reminders to help throughout the process. We are the vendor liaison for your event so that you spend less time worrying and more time enjoying the experience. Everything is presented in a clear and concise way so that you feel reassured about the process and your plans! We are at your side every step of the way, answering questions and providing you with a stress-free process that is enjoyable and fun!

Experience. Experience. Experience.

With over 11 years in the planning industry, we will provide you with the absolute best planning experience. We are multicultural and are experienced in many event types including but not limited to Christian, Catholic, Jewish, Indian, Vietnamese, Chinese and Palestinian. At Your Side Planning has enjoyed planning many corporate events, as well. Our stylized photo shoots have been featured in a multitude of magazines and online blogs. Each team member has background in many types and styles of events. On top of experience, the At Your Side Planning team members strive to make your event the best it can be, and take pride in the opportunity to put a smile on your face.

Has luck played a meaningful role in your life and business?
It has been a lot of hard work as opposed to luck. Things good and bad happen to all. I have had to work very hard to get where I am today. I view obstacles or problems as challenges to be conquered and to learn from rather than bad luck.


  • $3800 – Full Service Wedding Design, Planning and Coordination
  • $2800 – Partial Service Wedding Design, Planning and Coordination
  • $1295 – Month Of Wedding Coordination

Contact Info:

Image Credit:
True Photography
France Photographers

Getting in touch: VoyageLA is built on recommendations from the community; it’s how we uncover hidden gems, so if you know someone who deserves recognition please let us know here.

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