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Meet Debbie Liu of Studio Anonimi in DTLA

Today we’d like to introduce you to Debbie Liu.

Debbie, please share your story with us. How did you get to where you are today?
Me being a florist is kind of a coincidence.

I was a CPA for a brief period of time but wasn’t able to find a balance between work and life. So I took a step back and reassessed my goals in life. Eventually, I decided to resign in 2017 and put my physical and mental health first. At the same time, I wanted to find an outlet for my emotions because I can get antsy and anxious if I don’t work on something. I tend to be a workaholic. And I know that I wanted to do something with plants or flowers in general because I love gardens.

In 2017, I traveled and took care of some personal business for the most part. In 2018, I started looking into this plant/flower thing. I signed up for a couple of horticulture classes at UCLA to explore how much I love plants. It turned out that I didn’t care much for the science of soil, etc., which is a big part (for obvious reasons) for plants. When I was taking classes, I also reached out to a few friends to ask if I could get involved in any florist work because that looked interesting. And I got connected to Jill Fausner from Layered Vintage, a floral studio based in San Diego. In the spring, she was nice enough to give me a one-on-one workshop on florist basics such as how and where to buy flowers, how to process them, where to find resources, etc. And most importantly, how I could guide my emotions through arrangements and use creation as the outlet that I was looking for.

From there, I got to know a couple more florists and started interning with them so that I could observe and learn the basics. I found that I like to learn through working. I am a very much hands-on person. I like touching and smelling flowers, supplies, tools, etc. In 2019, I started freelancing and venturing out by taking on a few very small and intimate parties of my own. Simply put, I truly enjoyed my work. Therefore I decided to take on photoshoots and some weddings/events on my own in 2020 to start building up a beautiful portfolio.

Here I am, still trying to build up, still a long and not exactly easy way to go lol.

Great, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
Not smooth but I’m already lucky.

There are two biggest challenges. One has to do with design – to figure out what my style is. This is something I struggle with every single time I work. Honestly speaking, I think that’s a self-discovering process and will take a long time and experiments to establish. The other one has to do with business development – aka getting clients. As a new florist, I need clients that are willing to take a risk with me. With wedding being one of the most important life events to almost every couple, that risk is often too much to take on. If I don’t have clients, I don’t have a portfolio. Without a strong portfolio, I won’t be able to attract clients. That’s just a vicious circle that I don’t want to get into. Have I lost referrals and business because I’m not as experienced or because I have a thin Instagram feed, yes.

But I’m also already lucky because I have booked a few clients with help from dear friends, both floral and nonfloral ones.

Please tell us about Studio Anonimi.
I am a wedding/event florist and run a small boutique floral studio. I stay behind scenes and help my clients realize their floral dreams 🙂

Do you look back particularly fondly on any memories from childhood?
When I was about five or six, I once walked on a bridge and firmly believed that I saw the milky way, the most spectacular thing I’ve ever observed.

Contact Info:

Image Credit:
Instagram handles: @courtneypaigephoto⁣, @thismodernromance, @monicawangphoto, @mostudiola, @freshframefoto

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Meet Downtown LA Series Sponsor:

Michelle FRECKLES Labelle: I am a writer. My inspiration when I write is my life. God gave me a complex life – mixed with pain & struggle, but he also added beauty, grace, & talents that I could use to improve my life and the life of others. I have 2 published books available for purchase on my website right now. One of the biggest ways to support me is to order my books. I am also available to perform my Spoken Word at events. People can email me at infodafreckledpoet@gmail.com to discuss fees. I have performed at dialogues between prominent public figures, such as Dr. Cornel West. I have also performed at hair shows, school events, business events, etc. People also pay me to create videos with myself vibing to their latest music.

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