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Meet Chiza Eze

Today we’d like to introduce you to Chiza Eze.

Hi Chiza, can you start by introducing yourself? We’d love to learn more about how you got to where you are today?
My love for art sparked at the age of six and never stopped ever since. I was born in Lagos Nigeria, a city with so many vibrant and artistic people trying to make a living through their crafts, I never knew how much seeing their strength to survive would deeply impact me. Being born to a family of a dad who was a veterinarian and mom who is a businesswoman instilled hard work and perseverance in me. However, as every other Nigerian household your destiny is already chosen before you can actually start reading your ABCs. My parents enrolled me into a prestigious primary school in the city with the hopes that I’d become a medical doctor in the future. I’d read my biology and chemistry book till midnight every day so I could get the first position in school. Eventually, I realized I was burning out and needed a getaway from the torture of reading extravagantly. My getaway was art, most times I found myself just drawing and painting pictures of people, doing this brought absolute joy to me instead of finishing my homework. Today my love for art has channeled into painting on people’s faces and capturing them in a beautiful light. In other words, it’s why I chose makeup and photography as a profession.

Can you talk to us a bit about the challenges and lessons you’ve learned along the way. Looking back would you say it’s been easy or smooth in retrospect?
Getting to where I’m at today has definitely being a long and hectic journey. I faced a lot of challenges migrating to the US as a young girl. I started noticing the injustice and discrimination directed to minorities like me. This is why it is my upmost duty to elevate every brown skin model on my platform. Before the creative artist, there was a hairstylist, a dance choreographer, are med student, and a D1 track and field athlete just trying to find myself. One of the biggest challenges I faced that helped shape me today was the period when I became homeless. Shortly after getting my Bachelors in public Health in 2015, I had no place to stay, it seemed like my whole world and effort was reduced to nothing. I never felt so empty and incomplete before, luckily a really good friend of mine suggested doing makeup for a change and seeing where it would take me. Shortly after, I started practicing on friends and family, eventually building enough quality portfolio of my work on Instagram for paid work. Afterwards, my love for photography joined in and I started making a living shooting beauty, editorial content and sometimes photography for toddlers, I definitely believe everyone is born with a gift to help them manouver through difficult times, you just have to do a deep soul search in your self and you will find it.

Alright, so let’s switch gears a bit and talk business. What should we know about your work?
I am a creative director for makeup and photography. When it comes to makeup, I specialize in soft glams, colorful and vibrant editorial looks. I mostly cater to local models, musicians, dancers and various artists in Los Angeles. It’s always a pleasure to work with multiple people from all walks of life, you get to hear their backstories while they’re getting ready on set. When I picked interest in the beauty industry, I noticed that black women were very minuscule in these fields and when you found a black model on a magazine, they either had the wrong shade of foundation or concealer on, I always wondered “Who was the MUA responsible here?”. Infatuatedly, I wanted to see change in the beauty world around me so I decided to step in and create a platform “Adaizais Beauty” to showcase captivating looks on a diverse scale of skin tones, most especially brown skin women. I’m known for transforming my models by enriching and amplifying the deep rich melanin with the proper foundation down to bronzer. When it comes to photography, I specialize in macro beauty photography. It’s basically portrait shots that captures different perspectives of makeup looks. Although this is a skill that became a part of my journey later in life, I’m proud to say I’m starting to getting a lot of recognition for it. I think what sets me apart from others would be my ability to create a storyline for most of my clients even when they’re not sure of concept in mind. I’m able to transform into storyteller, draft a mood board, orchestrate a makeup look and finally bring the vibe to life with my camera. What also makes my work unique is that I’m able to merge two greatest art forms together, sometimes it can appear to be very overwhelming but I definitely wouldn’t change it for anything else in the world.

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