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Meet Charline Zeroual

Today we’d like to introduce you to Charline Zeroual.

Hi Charline, so excited to have you on the platform. So before we get into questions about your work-life, maybe you can bring our readers up to speed on your story and how you got to where you are today?
I am a Sustainable Wardrobe Stylist based in Los Angeles, dedicated to helping women look and feel their best.

I was born and raised in France and I moved to the USA (Atlanta, GA to be exact) ten years ago. My sense of style probably comes from my French roots and more particularly from my grandma who showed me how to look chic and sophisticated in a very simple way. I’ve always been passionate about people and styling therefore eight years ago, I decided to leave my marketing career to focus on what really matters to me: Making women feel and look good.

I used to be a shopping addict, chasing the trends and the good deals without thinking about my personal style and what was flattering for my body shape or how much clothing I was consuming and where I was consuming from. After ten years in the USA, I realized it was time to bring some changes into my wardrobe and make a positive impact on the environment by Shopping Less and Shopping Better. Two years ago, after moving from NYC to LA, I decided to focus on sustainable fashion to bring a positive change into the American wardrobes.

On a personal note, I’m a mom of three little ones who enjoy working out, traveling and cooking. I approach every challenge with good energy, good vibes, and plenty of good humor!

Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
After graduating with my master’s degree in marketing and sales, my ambition was to work as a marketing manager for a big corporation. I’ve never thought about becoming an entrepreneur in the fashion industry until I moved to the USA in 2010 and realized that my passion for style and people could become a full-time job.

Leaving my marketing career to become a wardrobe stylist has been the best decision I’ve ever made. However, it took me a while to understand what imposter syndrome really was and how it affected me as an entrepreneur. What I’ve learned is that this is an unavoidable step in the entrepreneurial journey, and it’s unavoidable because you challenge yourself to grow.

I think there are two keys to overcoming imposter syndrome:

The first is to understand that the feeling of imposter syndrome is natural when you are growing, so try to embrace it.

The second one is to stop minimizing your accomplishments. Instead, celebrate yourself by acknowledging your achievements.

And finally, stop comparing yourself to others. It’s okay to take a different route to get to the same destination; some people like to fly, while others prefer to drive.

I don’t know if it’s possible to get entirely rid of impostor syndrome but I do manage it better today.

Great, so let’s talk business. Can you tell our readers more about what you do and what you think sets you apart from others?
As a Sustainable Wardrobe Stylist, I am dedicated to helping women look and feel their best with the fundamentals of personal styling while focusing on a more conscious approach to fashion consumption. I have helped many women of all silhouettes and life stages—each with unique needs and tastes and I have seen first-hand what a boost personal styling can be for self-image and confidence.

Through my styling process, I coach my clients on how to shop their closets first and how to find sustainable alternatives to fast fashion. I’m so honored to provide a service that brings changes to the American wardrobes while making a positive impact on the environment.

I have a range of packages and hourly rates that can be customized to a variety of budgets. The purpose of my services is to awaken your own creativity and confidence so you have all the tools you need once I leave. It’s a minor investment that brings a major life change. Hiring a personal stylist is as affordable as getting your hair colored, buying designer clothes, laser hair removal, or hiring a personal trainer.

Finally, I am also an ambassador for Remake, a community of fashion lovers, women’s rights advocates, environmentalists, and IG influencers with a mission to change the fashion industry’s harmful practices on people and our planet through education, advocacy, and transparency.

What were you like growing up?
I was born and raised in France with two younger siblings by two loving parents, who would probably describe me as an active, passionate, and confident child. I loved playing games where I was in charge, such as school, where I was the teacher or house, where I was the mom. I was also very into sports, running from dance classes to basketball practices.

As a younger child, I felt being the oldest of three siblings carried a special burden that I did not particularly enjoy, but today, I realize that there are so many great lessons that I learned (and continue to learn) as an elder sibling – lessons that made me who I am as a growing up.

I learned how to be a leader. I learned how to give advice and the power of influence (both good AND bad). I practiced teaching skills and ideas to someone else and last but not least, I learned how to encourage someone else.

Since the age of five, I had a passion for style. Throughout my teenage and young adult life, I have always been the “go to” person among family and friends for advice and inspiration from the perfect outfit to finding the perfect dress for a special occasion.

Pricing:

  • The In-Person Wardrobe Edit: $500
  • The In-Person Styling Experience: $850
  • The Virtual Personal Styling Experience: $600
  • Photoshoot Styling Full Service: $450
  • Hourly Pricing: $150

Contact Info:


Image Credits
Cécile Delepière – La Real Story Anna Bellissi

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