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Meet Charisse Bruin of Charisse Styles in DTLA

Today we’d like to introduce you to Charisse Bruin.

Charisse, let’s start with your story. We’d love to hear how you got started and how the journey has been so far.
After college, I relocated to Atlanta for work and hated my job. After I quit my corporate job, I was on an intentional journey of finding purpose, who I was and what I wanted life to look like- personally and professionally. It was after working in Economic Development that professional women sought out style and shopping advice from me because of the nature of their work and hectic schedules.

After my first client, a Productivity Psychologist hired me to buy her a new wardrobe and I saw the impact it had on a ‘psychologist’, I knew I could make a passion of servicing others through style and beauty my mission and career. Since I’ve been building a clientele of professional women and men entrepreneurs, executives, teachers and even stay at home moms. I assist them with defining their personal style, taking the guesswork out of fashion and scaling it to their lifestyles.

Since personal styling, I’ve branched into wedding styling, commercial and editorial styling and even modeling bringing the needed diversity in front and behind the camera.

Has it been a smooth road?
Absolutely the roughest road that needs REGULAR maintenance.

Fashion and entertainment is a business of networking and connections; you’ve got to get in front of art directors, photographers and editors on the commercial side! Personal styling and shopping is the opposite in reaching everyday working people that need and value the service. You’ve got to know how to brand and market yourself as relevant, be trustworthy and responsible, but most importantly, a likable person people want to work with!

I’ve gained mentors and ask anyone that’s willing to teach me things questions – from social media directors, other stylists, marketing managers…even real estate agents on selling. I am so inquisitive and persistent and I know to get anywhere…you need people!

So, as you know, we’re impressed with Charisse Styles – tell our readers more, for example what you’re most proud of and what sets you apart from others.
Since college, I’ve been known as a networker and collaborator – I just use those skills in a different industry. I’m a gig-er… also looking to collab and help bring forth the best visual version, product or service to my clients, on set and in person!

I built Charisse Styles as a fashion blog platform, sharing #ootd (still do) and being transparent with my struggles as a woman and entrepreneur. I understand how to brand myself strategically to find clients and get the awareness I need to build my business. That’s how I was able to attract a marketing agency for Coca-Cola and Cinemark, land several pages spread styling and as a model, and create great relationships with my clients and companies I work with.

Relationship building, authenticity and being my natural spunky, goofy self sets me apart. I don’t separate who I am for a brand or a person. I’ve found a balance in not compromising myself or my morals and I’m most proud of that!

Let’s touch on your thoughts about our city – what do you like the most and least?
The diversity! I’m from the South, so the lifestyle, pace, people, thought all seem to be limiting and limited in so many places. The South is progressing but not as fast or far enough as other areas and populations. The culture and norms here are more relaxed and makes it easier to connect, work and build.

Contact Info:

Image Credit:
Destiny’s Creation, Interseeding Imagery, Andre Johnson, Ariel Enid

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