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Meet Brandy Kennedy of Chyc Studio Digital Marketing

Today we’d like to introduce you to Brandy Kennedy.

Thanks for sharing your story with us Brandy. So, let’s start at the beginning and we can move on from there.
In 2011, I was pregnant with my second daughter. I was still on active duty in the Air Force and unfortunately, I was a single parent of two. I was happy in my career but, I was feeling a little under fulfilled. The military can be very defeminizing at times. I was also in need of extra income due to my growing little family. I had been playing with the idea of selling jewelry and clothing online. At this time, Instagram had just became popular and there were a lot of young women capitalizing off this new social media channel. I decided I would try it out and see if it could work for me. With $300 in inventory, a GoDaddy website, and my social media accounts, I created a brand name and just ran with it. I remember getting my first sale, I think it was from California (at the time I was stationed in Delaware) and I was in shock. It actually worked. Once I seen the potential, I started taking things much more serious. I learned how to build my own website, run my own marketing campaigns, and run my entire operation. In that first year of operation, I earned $16,000 in sales online. I honed those skills that got me through the first year and I never looked back.

I ran that online business for roughly five years. Over that period of time, I had helped so many entrepreneurs with their online businesses which is when I discovered that the industry I was in wasn’t the perfect fit for me and that my passion wasn’t constricted to THAT business but that my passion was online business itself and helping other entrepreneurs with their online businesses.

Great, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
Ha! Entrepreneurship is rarely a smooth journey. I have been so blessed to meet and collaborate with some amazing entrepreneurs. The biggest challenges I have experienced is work/life balance. Being a wife and a mother four comes with its own set of challenges. Chasing your dreams fearlessly and still having the ability and capacity to nurture your family and make time for self-care is my struggle. It’s a constant juggling act, but I always wanted a full and exciting life and that is just what I have.

Alright – so let’s talk business. Tell us about Chyc Studio Digital Marketing – what should we know?
Chyc Studio Digital Marketing (CSDM) specializes in web design, e-commerce strategy, content creation, and consulting.

CSDM is the platform for all of my personal and applied experience along with training I’ve received and things I have learned along the way. My goal is to prevent other entrepreneurs who are passionate about their business from wasting time and money on mistakes that don’t have to be made. I want them to learn from my mistakes and be a success. My methods focus heavily on visual appeal and the creation of a solid foundation. Every product, webinar, and session I offer is a testament to my failures and my successes.

I’m most proud of the company’s ability to reach and connect with people all over the world. I’ve always worked hard to network outside of my surroundings, meet new people, and learn as much as possible. This business has presented so many other opportunities in different states, industries, and markets.

Is there a characteristic or quality that you feel is essential to success?
Taking my losses as lessons. I think most people are afraid to lose personally and publicly. I’ve loss so many times, but I’m always appreciative because my biggest wins always come after a painful loss. I’m determined to stay uncomfortable when it comes to my self progression. I also get a kick out of challenging myself.

I also have to attribute a large part of my success to my faith. I’m not super religious, but over the years my relationship with God has definitely been tested and strengthened. I’ve lived through my worst days in life and in business and managed to come out with every desire of my heart; faith, family, and good health.

Contact Info:

Image Credit:

Modish Stills (Terrence Flowers), Yasmine Watts

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