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Meet Bethany Endter

Today we’d like to introduce you to Bethany Endter.

Bethany, let’s start with your story. We’d love to hear how you got started and how the journey has been so far.
I’ve always been very active, growing up I was a competitive dancer and swimmer. After graduating college, I got a job in TV Broadcast but realized that I couldn’t handle a career sitting down. I would actually create fake printer jobs just to have an excuse to get up and move! I applied for a personal training position at Equinox, and I fell in love with helping people discover how AMAZING their bodies are designed to feel! I’ve had the opportunity to work with clients of all levels and backgrounds, from celebs to dentists, mountain climbers to fitness newbies. I later became certified as a Holistic Nutritionist and Mat Pilates Instructor.

A few years into training, I discovered Fascial Stretch Therapy. Fascial Stretch Therapy (FST) is a science based method of stretching developed by Ann and Chris Frederick that targets the fascia – the connective tissue that surrounds all of our organs and body systems. The results of FST are really impressive: increased range of motion, better posture, optimized athletic performance, better sleep… As a dancer and yogi, I’ve never found a method of stretching that’s proven to be this effective or feels so good! I’ve seen a massive difference in my client’s performance since adding FST to their fitness programs. I’ve since stepped back from Equinox and now manage my business privately.

Has it been a smooth road?
Personal training requires HUSTLE. Not only do you have to be knowledgeable, but you have to know how to sell. It’s a business! The biggest learning curve for me was understanding my own value and being confident in selling to prospective clients. I’m also not naturally a morning person, so I had to adjust to seeing clients at 6am! There will always be curveballs: clients will move, goals can change, and you have to be willing to roll with the punches and adapt.

We’d love to hear more about your work and what you are currently focused on. What else should we know?
I’m a Certified Personal Trainer, Fascial Stretch Therapist, Nutritionist, and Mat Pilates Instructor based in Los Angeles, California.

Through the years, I’ve had my fair share of sports-related injuries including multiple joint dislocations, hip labral tears, and a severely broken wrist. I understand how difficult and painful the recovery process can be! Because of my experiences, I’ve been able to successfully partner with clients dealing with pain or traumatic injuries to work around the limitations and still achieve their goals.

My desire is to empower my clients to look and feel their best in a way that is safe, sustainable, effective, and fun! I have a very holistic approach in working with my clients; we work together as partners to create a customized fitness program to get them to their goals and build healthy habits that will make sense for lifestyle.

Let’s touch on your thoughts about our city – what do you like the most and least?
I love the diversity of Los Angeles, you can learn so much from the people here! I also love that the city is always evolving and on the forefront, especially in the fitness industry.

I hate the parking here! Reading street signs can be so confusing, it’s like can I park here or no?

Contact Info:

Image Credit:
Jamie Goto, Greg Perrow

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