Today we’d like to introduce you to Ashleigh Bergman.
Ashleigh started her career at the age of 14 when she began working behind the counter at the iconic fashion destination Fred Segal. It was there she was mentored by the Segal Family, and years later where she made her mark as a buyer, creating a hotbed for emerging and established jewelry & accessories designers. After 18 creatively fulfilling years, she pursued her jewelry infatuation and accepted a position as the Senior Jewelry Buyer for Anthropologie. It was in Philadelphia she then fulfilled her other dream of growing her family, with the birth of her son, Greyson. Being on opposite coasts from their family just didn’t make sense for Ashleigh and her husband any longer.
After settling down back in her native city, Los Angeles, she decided to ignite her passion for educating and servicing individual clients with their jewelry dreams along with utilizing her longstanding relationships with the finest designers and manufacturers and created Milestones by Ashleigh Bergman. Milestones is a select collection of fine, designer, and fashion jewelry that can be shopped online or in person via private consultation and personal shopping. Additionally, Ashleigh creates custom engagement and bridal jewelry through consultation, education, stone selection, design and fabrication.
Overall, has it been relatively smooth? If not, what were some of the struggles along the way?
Much of my business is conducted on Instagram. I started after the algorithm changed so it has a been slow and steady to get new followers, but I wish I had the same opportunity in the past where I popped up on people’s feed chronologically.
Please tell us about Milestones by Ashleigh Bergman.
Early in my career as a Buyer for Fred Segal and Anthropologie, I was known for discovering and fostering new talent. Milestones is a collection of many of those designers that I still work with who are now very well known and established, as well as jewelry from emerging designers. I am known for my style, taste, my eye for creating a look, and my complete OBSESSION with all things sparkly!
In addition to editing a selection of fine jewelry, I work closely with clients to create custom engagement and bridal jewelry. When you work with me to create a custom engagement ring, you will have the confidence you are working with an esteemed professional, who serves as your advocate from start to finish. During the initial consultation, we will discuss preliminary design ideas, the 4 C’s as they pertain to your desires and budget, logistics and timing.
After the initial consultation, I will utilize my network of trusted diamond and stone dealers to curate a selection of stones meeting your desires within your budget. On your behalf I thoroughly study each stone, ensuring you are getting the most beautiful stone at the best price and will narrow it down to a handful of the best selection the market has to offer. Either in person or via Skype, I will navigate the final stone selection process.
Once you have chosen “the one” I enlist my team of skilled and talented artisans to create your custom mounting. Upon completion of the ring I inspect every detail to guarantee it has been crafted with the utmost quality and precision, so when it arrives to you, you get exactly the ring you were dreaming about.
At times it is difficult (with the infiltration of social media) not to compare myself to others who have similar business models. But I really try to “stay in my lane” and keep my energy on my own business and the clients I am so grateful to have. I am really proud to be making people smile every day. We are surrounded by such bad news, and I consciously work endlessly until my client’s expectations are surpassed and they are abundantly happy with every piece they receive from me.
As a company I am also so proud that I have cultivated incredible relationships in my industry, spanning twenty plus years, which afford my clients access to the best jewelry designers, manufacturers, diamond dealers and craftspeople in the industry.
If you had to go back in time and start over, would you have done anything differently?
Nothing. All of my work and business experience have been invaluable. I am one of those “It is all a part of the journey” people.
- Finished fine jewelry on the website starts at $200
- Custom jewelry and bespoke engagement ring services start at $500
- Website: www.ashleighbergman.com
- Phone: 310-650-0612
- Email: firstname.lastname@example.org
- Instagram: milestones_by_ab
- Facebook: www.facebook.com/milestonesbyab
Nicole Balsamo Photography, Cloth & Stone Photography