Today we’d like to introduce you to Amber Stanford.
Hi Amber, thanks for joining us today. We’d love for you to start by introducing yourself.
I was born and raised in Los Angeles. I grew up with dogs my whole life and my love for them started at two years old.
As a nurse, taking care of others and their health is something I’m very passionate about. I feel the same exact way when it comes to our fur babies. I hate that dogs have relatively short lives and I believe the foods they intake can either prolong or hinder it just like it does for humans. My dogs King (mix of Pekinese and Shih-Tzu) and Oreo (full Shih-Tzu) have sensitive stomachs. With so many overwhelming options in the pet food aisle, all claiming to do different things for our dogs, I decided to try a few. Unfortunately, the treats gave my fur babies allergies, skin problems, and gastrointestinal issues.
That’s when I said enough is enough and took things into my own hands. In the middle of the Covid-19 pandemic. Ambeezy’s Organic dog treats was born. I started to bake dog treats from my kitchen using 100% organic ingredients. I started to receive many dog-treat requests from my friends and family. It prompted me to step out of my comfort zone and start a business so I can extend it to other fur babies so they too could benefit.
Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
Lol! By far, it has not been a smooth road. I really had to step out of my comfort zone as I knew absolutely nothing about running a business. I didn’t realize how much work and time that I already felt I didn’t have goes into it. Time management was a big struggle for me especially working in health care during a pandemic and being my own boss. That transition is crazy because it’s hard to work hard for someone else when that energy can be poured into what you own. I also don’t use any preservatives in my dog treats so I do a lot of testing(many trials & errors) beforehand to determine the shelf-life before I roll out new flavors. I own and manage the business myself- from baking to packaging and marketing, etc. Thankfully, I have created a system that works! I’ve learned to never give up when things get tough but to embrace it head on. Great things are on the other side of the struggle.
As you know, we’re big fans of Ambeezy’s Organic LLC. For our readers who might not be as familiar what can you tell them about the brand?
I bake fresh artisan 100% organic dog treats using human-grade high-quality ingredients. My organic chicken and rosemary treats are my best seller. The chicken I use can be traced to the farmer which is very important to me. It gives me peace of mind knowing that my treats contain nutritious and organic ingredients that meet my firm standards and values. I know exactly what my dogs are eating versus reading a confusing label that lists additives and preservatives.
My treats are available online and you can find me at a local farmers market or pop-up.
Is there anyone you’d like to thank or give credit to?
I have to give a big shout-out to my husband. I’m very ambitious and he has to deal with all my crazy ideas. He has been so supportive especially during my late nights and early mornings. I also appreciate my friends and family for giving me constructive feedback and the support of my clients has really motivated me to continue to give my very best. I put my heart and soul into this so to see the hard work pay off means everything to me and I’m truly grateful. I do this for all the fur lovers and dogs.
- Email: Info@ambeezysorganic.com
- Website: Ambeezystreats.com
- Instagram: Ambeezysdogtreats