Today we’d like to introduce you to Allie Mirosevic.
Hi Allie, thanks for sharing your story with us. To start, maybe you can tell our readers some of your backstory.
I’ve always been interested in self-care and wellness, but it wasn’t until recently that I realized I could turn it into a career. I’ve worked in the travel industry most of my career but was starting to experience burn out and boredom and wanted a change. Changing industries is intimidating but I’m so passionate about self-care I’m trying not to let the intimidation get to me! I started Bliss’d last year while working at my full-time job, with my own line of handcrafted CBD-infused bath salts. I then realized I wanted to offer my customers a more holistic wellness experience so in addition to the bath salts, I began to source other self-care and wellness products – journals for the mind, crystals for healing and meditation, supplements for inner glow, and face masks and tools for outer glow! I am still in the process of growing Bliss’d – I have some collaborations in the works with a few of the brands I carry, ideas for new products I want to make, and sourcing more awesome brands to carry!
I’m sure you wouldn’t say it’s been obstacle free, but so far would you say the journey have been a fairly smooth road?
Oh my goodness no. Haha. When I first started, I had to jump through hoops to get a payment system set up because I carried CBD products (in my CBD-infused bath salts) and CBD, while legal, is/was still a grey area for a lot of banks/payment systems. I wasn’t able to use the integration on Shopify, which would have been much simpler. There was a lot of paperwork, fees, time, etc. There have been times when I’ve thought about not carrying the CBD-infused bath salts and then I’ll get an order for like five and I’m reminded to keep going. The growth in general has also been slower than I imagined… but it’s there so that continues to motivate me. Another struggle has been balancing building a business while having a full-time job and a young son at home (1.5 years old). When I’m with my son – I really try to be with my son. But as someone who has built a business around self-care and self-love, it’s so important for me to get the time I need for myself in. Through Bliss’d, I emphasize a balanced and approachable path to self-care – a few minutes is better than no minutes so I really try to keep that in mind for myself – if I can get a 2 minute meditation in, that’s better than not getting anything in.
Thanks for sharing that. So, maybe next you can tell us a bit more about your business?
I make CBD-infused and regular bath salts under the Bliss’d brand, as well as carry other self-care and wellness products by other (mainly) women-owned brands. I started Bliss’d with the goal of helping women everywhere find their bliss – if even for a moment. As a first-time mom juggling work and family, I know how difficult it can be to find those precious few minutes to yourself – but I also know how important it is! I strive to promote a balanced and approachable path to wellness through the variety of products I offer and the knowledge I share. To me, wellness encompasses mind, body and soul; from meditating, walks with my family and time with girlfriends to disconnecting from technology, going inwards through journaling, and of course the pampering (and just as necessary!) side like baths, face masks and other feel good products. I really recognize that wellness and self-care come in many different forms and is different for everyone.
What makes you happy?
My family – my husband and son. We have a lot of fun together, my son is at a really fun age (1.5 years old) where he’s just starting to talk and understands so much – he likes to joke around and make us laugh and we like to do the same, his baby giggles are the best. My husband is also very supportive of my business and I greatly appreciate that. Being outside – I just always feel better when I’m outside. My routines and rituals – they keep me grounded! I look forward to my evening routine each day. Connecting with family and friends – I’ve missed that a lot and am very much looking forward to more of it this year!
- CBD-Infused Bath Salts – $32
- Crystal Infused Nail Polish – $18
- Crystal sets – from $28