Today we’d like to introduce you to Alex Roncal.
Alex, please share your story with us. How did you get to where you are today?
Honestly, I started baking using box mixes and basic recipes for my day job, I didn’t want to pay for cupcakes and cookies for our monthly celebrations. Slowly I started to experiment with homemade frosting and then quickly followed by cupcakes from scratch. I was mixing and matching family recipes, online recipes and just flavor combinations I wanted to try. These baking experiments were quickly successful and followed by the ‘you should sell this’. It was a win win for me, not that I needed to add more to my plate, mother of two with a full-time day job and at the time another small handmade clothing business. But the baking was therapeutic on another level…not to mention the satisfaction of seeing someone take a bite of something you created and watch the pure joy wash over their face. It’s priceless.
I struggled with a name for a bit. But then it just hit me. Bakery Two Nine. The Two Nine honors the life and legacy of my cousin, Kriston Palomo, he was killed in a freak baseball accident when we were 16 years old. We were born six months apart, we were two peas in a pod, our families lived together for majority of our lives…Baseball was his everything, it really was my everything. He wore the number 29 and after his death 29 became more than just a number for so many people. It became a tribute, a sign of hope, love, laughter, it was a sign, it became more than a number.
We recently took part in the Bakers Against Racism Bake Sale, donating all proceeds to Chewbox, feeding black and brown families in Watts. It all came together so organically, it was really amazing. I decided in that moment to continue the giveback, we will donate 20% of our proceeds to Chewbox. Also looking forward to working with other organizations as part of our giveback in the future.
Great, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
It has been a smooth slow road. The business has grown via word of mouth from friends and family, but as a side business it has grown slowly. Keeping the momentum going has probably been the most challenging but I have not been ready or willing to take a full leap into making this my full-time job. Do I think it’s possible, yes? Does it scare me? Also yes. Would it be amazing? Yes.
Please tell us about Bakery Two Nine.
Homemade baked goods made with fresh ingredients. Our menu is limited, we don’t do pretty, we do tasty. All of our cupcakes are gluten-free.
We are best known for:
The Signature Cookie – Peanut Butter, Pretzel, Chocolate Chip.
Margarita Cupcake – Tequila Cake, Fresh Lime Buttercream
Double Chocolate Brownies
Most people that say they don’t like sweets or they don’t eat desserts say we are the exception.
- Cookies $15 dozen
- Cupcakes are all mini size range from $20 – 25 dozen
- Website: www.bakerytwonine.com
- Email: email@example.com
- Instagram: @bakerytwonine
- Facebook: facebook.com/bakerytwonine
- Twitter: @bakerytwonine