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Meet Alain Romero of Housestay.com in Culver City

Today we’d like to introduce you to Alain Romero.

So, before we jump into specific questions about the business, why don’t you give us some details about you and your story.
My passion for real estate, comes from my grandfather who was a builder. He built iconic structures, like churches, public schools and The American Embassy in Mexico City. I was too young to go out on the field with him, but at the dinner table I listened to his stories, and what he impressed in me was the importance of finance education. As a builder, his limit was set by the investors/banks and their financial models. So, I studied Economics and also obtained a Masters in Applied Economics. I approach real estate from a finance/economics perspective. That is my competitive advantage and my stronghold. People wonder what my role is in the companies I invest and participate in. Simply put, I focus on company viability and all the factors that increase probability of success. I focus on creating efficiencies in all aspects of the business from deal structure, deal evaluation, acquisition negotiations and corporate development. In addition, my core expertise is in the areas of valuation, viability assessment, financial modeling and most aspects of development analysis and evaluation. My current self imposed limit is the real estate vertical, which means my involvement is limited to the real estate industry.

We’re always bombarded by how great it is to pursue your passion, etc – but we’ve spoken with enough people to know that it’s not always easy. Overall, would you say things have been easy for you?
I have been participating as a www.juniorachievement.org mentor for the past 15 years imparting financial literacy. My greatest struggle in life comes from the fact that, I am an entrepreneur, in a world where we are taught a trade that we can apply at a big corporation. Being an entrepreneur – a visionary dream builder, the first hurdle is to understand that you have a place in society without having to play a traditional role. The next hurdle is to find others that share your talent and passion so you are not alone and you can build and work within an ecosystem of entrepreneurs. I am currently the LA director for the google www.manosaccelerator.com through which we look to accelerate new ideas. Mentorship and angel investment are at the heart of growing new ideas. Involve yourself in circles that value and invest in new ideas.

So, as you know, we’re impressed with Housestay.com – tell our readers more, for example what you’re most proud of as a company and what sets you apart from others.
I consider myself a real estate-vertical driver – a private portfolio manager and active investor. From the timber industry as CEO of Terrafort.org, as a partner in NBNWCapital.com (a real estate developer), an associate broker at elliman.com to the global relocation industry through a technology marketplace for rentals at Housestay.com.

So, what’s next? Any big plans?
My most recent acquisition is an Aluxahomes.com franchise – a builder of custom homes.

It may seem cliché, but I have evolved to understand that the most important thing is to do good not to make money. I am building memories for generations that follow.

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